Business communication today (Book, 2003) []
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Business communication today

Author: Courtland L Bovée; John V Thill; Barbara E Schatzman
Publisher: Upper Saddle River, NJ : Prentice Hall, ©2003.
Edition/Format:   Print book : English : 7th edView all editions and formats
For this seventh edition of a text for undergraduates, material has been reorganized to incorporate a three-step process for solving communication problems. Coverage of communication issues in teams has been expanded, and there are new chapters on writing for the Web, communicating through the Internet and other technologies, and enhancing presentations with electronic visual aids. Learning features include boxes on  Read more...

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Genre/Form: Case studies
Additional Physical Format: Online version:
Bovée, Courtland L.
Business communication today.
Upper Saddle River, NJ : Prentice Hall, ©2003
Document Type: Book
All Authors / Contributors: Courtland L Bovée; John V Thill; Barbara E Schatzman
ISBN: 0130928585 9780130928580 0130491764 9780130491763
OCLC Number: 48857596
Description: 1 volume (various pagings) : color illustrations, color map ; 29 cm
Contents: Understanding the foundations of business communication. Achieving success through effective business communication --
Communicating in teams and mastering listening and nonverbal communication skills --
Communicating interculturally --
Applying the three-step writing process. Planning business messages --
Writing business messages --
Completing business messages --
Writing for the Web --
Writing letters, memos, e-mail, and other brief messages. Writing routine, good-news, and goodwill messages --
Writing bad-news messages --
Writing persuasive messages --
Finding and communicating information. Finding, evaluating, and processing information --
Communicating information through visuals --
Communicating through the Internet and other technologies --
Planning, writing, and completing reports and proposals. Planning business reports and proposals --
Writing business reports and proposals --
Completing business reports and proposals --
Designing and delivering oral presentations. Planning, writing, and completing oral presentations --
Enhancing your oral presentations with electronic slide shows and overhead transparencies --
Writing employment messages and interviewing for jobs. Writing résumés and application letters --
Interviewing for employment and following up --
Appendix I. Format and layout of business documents --
Appendix II. Documentation of report sources --
Appendix III. Fundamentals of grammar and usage --
Appendix IV. Tips for effective e-mail --
Appendix V. Correction symbols.
Responsibility: Courtland L. Bovée, John V. Thill, Barbara E. Schatzman.


This text brings all the pieces of business communication together to give students a realistic understanding of the fundamental concepts of business communication.  Read more...


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