Business model generation : a handbook for visionaries, game changers, and challengers (Book, 2010) [WorldCat.org]
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Business model generation : a handbook for visionaries, game changers, and challengers
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Business model generation : a handbook for visionaries, game changers, and challengers

Author: Alexander Osterwalder; Yves Pigneur; Tim Clark
Publisher: [Amsterdam] : Alexander Osterwalder & Yves Pigneur, ©2010.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models.
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Details

Document Type: Book
All Authors / Contributors: Alexander Osterwalder; Yves Pigneur; Tim Clark
ISBN: 9782839906173 2839906171 9782839905800 2839905809
OCLC Number: 526756824
Notes: Thread bound.
"This book was self-published"--Page facing title page.
Description: 278 pages : illustrations (some color) ; 20 x 25 cm
Contents: 1: Canvas --
Definition of a business model --
The 9 building blocks --
The business model canvas --
2: Patterns --
Unbundling business models --
The long tail --
Multi-sided platforms --
FREE as a business model --
Open business models --
3: Design --
Customer insights --
Ideation --
Visual thinking --
Prototyping --
Storytelling --
Scenarios --
4: Strategy --
Business model environment --
Evaluating business models --
Business model perspective on blue ocean strategy --
Managing multiple business models --
5: Process --
Business model design process.
Responsibility: written by Alexander Osterwalder and Yves Pigneur ; design, Alan Smith ; editor and contributing co-author, Tim Clark ; production, Patrick van der Pijl ; co-created by an amazing crowd of 470 practitioners from 45 countries.
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Abstract:

Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models.

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