Find a copy in the library
Finding libraries that hold this item...
Details
Document Type: | Book |
---|---|
All Authors / Contributors: |
Alexander Osterwalder; Yves Pigneur; Tim Clark |
ISBN: | 9782839906173 2839906171 9782839905800 2839905809 |
OCLC Number: | 526756824 |
Notes: | Thread bound. "This book was self-published"--Page facing title page. |
Description: | 278 pages : illustrations (some color) ; 20 x 25 cm |
Contents: | 1: Canvas -- Definition of a business model -- The 9 building blocks -- The business model canvas -- 2: Patterns -- Unbundling business models -- The long tail -- Multi-sided platforms -- FREE as a business model -- Open business models -- 3: Design -- Customer insights -- Ideation -- Visual thinking -- Prototyping -- Storytelling -- Scenarios -- 4: Strategy -- Business model environment -- Evaluating business models -- Business model perspective on blue ocean strategy -- Managing multiple business models -- 5: Process -- Business model design process. |
Responsibility: | written by Alexander Osterwalder and Yves Pigneur ; design, Alan Smith ; editor and contributing co-author, Tim Clark ; production, Patrick van der Pijl ; co-created by an amazing crowd of 470 practitioners from 45 countries. |
More information: |
Abstract:
Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models.
Reviews
User-contributed reviews
Add a review and share your thoughts with other readers.
Be the first.
Add a review and share your thoughts with other readers.
Be the first.


Tags
Add tags for "Business model generation : a handbook for visionaries, game changers, and challengers".
Be the first.