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The business of economics

Author: John Kay
Publisher: Oxford : Oxford Univ. Press, 2004.
Series: Oxford Scholarship Online
Edition/Format:   Computer file : EnglishView all editions and formats
Summary:

In this book Kay explores a number of topical business issues in his distinctive accessible, rigorous, and challenging style. His purpose is to show the proper application of economics to business  Read more...

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Details

Material Type: Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: John Kay
ISBN: 0198292228 9780198292227
OCLC Number: 177339691
Notes: Digitalisat der Druck-Ausg. Oxford, 1996.
Description: Online-Ressource.
Series Title: Oxford Scholarship Online
Responsibility: John Kay.

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Wide-ranging essays by top Oxford academic. * Financial Times * it allows the interested reader to gain new insights into the links between economic analysis, strategy and corporate success. Its Read more...

 
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