The business of platforms : strategy in the age of digital competition, innovation, and power (Book, 2019) [WorldCat.org]
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The business of platforms : strategy in the age of digital competition, innovation, and power
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The business of platforms : strategy in the age of digital competition, innovation, and power

Author: Michael A Cusumano; Annabelle Gawer; David B Yoffie
Publisher: New York, NY : Harper Business, an imprint of HarperCollinsPublishers, [2019]
Edition/Format:   Print book : English : First editionView all editions and formats
Summary:
"A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies. Managers and entrepreneurs in the digital era must learn to live in two worlds--the conventional economy and the platform economy. Platforms that operate for business purposes usually exist at the level of an industry  Read more...
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Details

Document Type: Book
All Authors / Contributors: Michael A Cusumano; Annabelle Gawer; David B Yoffie
ISBN: 9780062896322 0062896326
OCLC Number: 1161987457
Description: xi, 304 pages ; 24 cm.
Contents: Platform thinking : introduction --
Winner take all or most : more than network effects --
Strategy and business models : innovation, transaction, or hybrid --
Common mistakes : mispricing, mistrust, mistiming and hubris --
Old dogs and new tricks : build, buy, or belong to a platform --
Double-edged swords : harness platform power, but don't abuse it --
Looking forward : platforms and the future.
Responsibility: Michael A. Cusumano, Annabelle Gawer, David B. Yoffie.

Abstract:

A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.  Read more...

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"The authors authoritatively document the rules and pitfalls of platforms, combining years of research with practical guidelines and real-life examples. A must-read for all operators or participants Read more...

 
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