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The business of research : RCA and the videodisc

Author: Margaret B W Graham
Publisher: Cambridge ; London : Cambridge University Press, 1988.
Series: Studies in economic history and policy.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

The story of the RCA VideoDisc is a rare inside look at a company and the way it conducts the complex process of science-based innovation. This book, first published in 1986, presents an absorbing  Read more...

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Document Type: Book
All Authors / Contributors: Margaret B W Graham
ISBN: 0521322820 9780521322829 0521368219 9780521368216
OCLC Number: 758215334
Notes: Previously published as: RCA and the VideoDisc.
Includes index.
Description: 258 p. ; 23 cm.
Contents: Editors' preface; Preface and acknowledgements; Introduction; 1. Selectavision VideoDisc: opportunity and risk; 2. David Sarnoff: industrial entrepreneur; 3. Research as prime mover; 4. Laboratory as entrepreneur: videoplayer research begins; 5. Selectavision Holotape: RCA's professional innovation; 6. Everything ventured; 7. All in the family; 8. VideoDisc in the public eye; 9. RCA's 'Manhattan Project'; 10. On the market; 11. Managing R&D: lessons from RCA; Appendix; Notes; Index.
Series Title: Studies in economic history and policy.
Responsibility: Margaret B.W. Graham.

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"The history she presents is essentially a tale of management. Yet it will be valuable to historians of technology in heightening our sensitivity to corporate policies and politics that affect the Read more...

 
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