skip to content
Channels of influence : CBC audience research and the Canadian public Preview this item
ClosePreview this item
Checking...

Channels of influence : CBC audience research and the Canadian public

Author: Ross Allan Eaman
Publisher: Toronto ; Buffalo : University of Toronto Press, ©1994.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

Find a copy online

Links to this item

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: History
Additional Physical Format: Print version:
Eaman, Ross Allan, 1945-
Channels of influence.
Toronto ; Buffalo : University of Toronto Press, ©1994
(DLC) 94205782
(OCoLC)29910940
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Ross Allan Eaman
OCLC Number: 988395562
Reproduction Notes: Electronic reproduction. [Place of publication not identified] : HathiTrust Digital Library, 2017. MiAaHDL
Description: 1 online resource (xiv, 264 pages)
Details: Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
Contents: 1. From Public Service to Public Participation: The Role of Audience Research --
2. Public Broadcasting in Name Only: The Origins of Programming Paternalism --
3. Divergent Approaches to Audience Research in the United States and Britain --
4. Early Audience Measurement Services in Canada: Elliott-Haynes, ISL, and BBM --
5. The E-H Ratings and the Missing CBC Audience: Origins of the Bureau of Audience Research --
6. Organization and Development of CBC Research under Morrison, Laird, and Kiefl --
7. The CBC and the Ratings Maze, 1954-1970: The Growth and Decline of Industry Competition --
8. The CBC and the Ratings Maze, 1971-1993: From Personal Diaries to People Meters --
9. Audience Power versus Public Needs: Five Arguments against Ratings --
10. Towards More Meaningful Public Input: From the Schwerin Technique to Image Studies --
11. Beyond the Ratings Mentality? The CBC Network Television Panels --
12. Three Models of Audience Research and the Case of the CBC.
Responsibility: Ross A. Eaman.

Reviews

User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.