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Cheap? : the real cost of living in a low price, low wage world

Author: David Bosshart
Publisher: London ; Philadelphia : Kogan Page, 2007.
Edition/Format:   Print book : English : Pbk. edView all editions and formats

David Bosshart leads us to question our pursuit of unbridled consumer choice and low prices, and the effects that it is having on the world's economies and societies.


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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: David Bosshart
ISBN: 9780749449933 0749449934
OCLC Number: 85783355
Language Note: Translated from the German.
Notes: "First published in Germany in 2004 by Redline Wirtschaft as Billig: Wie die Lust am Discount Wirtschaft und Gesellschaft verändert. [Reprint of the edition] ... published in Great Britain and the United States in 2006 by Kogan Page Limited"--Title page verso.
Subtitle of 2006 edition: The real cost of the global trend for bargains, discounts & consumer choice.
Includes index.
Description: vii, 197 pages : illustrations ; 21 cm
Contents: 1 The Age of Cheap: Why (almost) everything is getting cheaper Why the trend towards low-priced goods is changing our lives: the link between prosperity, democracy and price orientation The four stages of development in customer behaviour The panorama of cheap 2 The axis of evil in the economy: Wal-Mart, China and the internet First axis: trade - Wal-Mart and the message, 'Demand more for less!' The second axis: the manufacturers - China and the possibilities of global sourcing The third axis: the customer - the internet and the global customer cartel Which factors are accelerating the trend? The dream becomes cheaper - the bulldozer rolls on 3 The Wal-Martization of our society: How we are all becoming Wal-Mart Why Wal-Mart concerns us all What is Wal-Martization? 4 The models for present-day rationalization: Aldification, McDonaldization, Starbuckification etc The rationalization models Why are these models so rational and so successful? 5 Faster, better, cheaper: Intensified time markets drive the Age of Cheap Time as an economic factor The logic of increase (Logic No. 1) Real markets mimic financial markets The neglect of personal resources: the logic of increase means higher hidden costs for the customer Differentiation logic (Logic No. 2): what happens when uncontrollable costs of side-effects exceed costs 6 No frills: On the illusions of the service economy 'Outsourcing to the customer': the myths of services Marketing means selling goods: the myth of customer orientation 7 What is worth what? Prices in the Age of Cheap The next chapter: The new normality in globalizing markets Index
Other Titles: Billig.
Real cost of living in a low price, low wage world
Responsibility: David Bosshart.
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"A compelling account of society's over-consumption." Quality World "A detailed look at what is a new global trend - retail imperialism - and its impact on the working class, the environment Read more...

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