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Comparative analysis for international marketing.

Author: Vern Terpstra; M Y Yoshino; A A Sherbini; Bertil Liander; Marketing Science Institute.
Publisher: Boston, Allyn and Bacon [1967]
Series: Series of books (Marketing Science Institute)
Edition/Format:   Print book : EnglishView all editions and formats
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Additional Physical Format: Online version:
Terpstra, Vern.
Comparative analysis for international marketing.
Boston, Allyn and Bacon [1967]
(OCoLC)610269724
Document Type: Book
All Authors / Contributors: Vern Terpstra; M Y Yoshino; A A Sherbini; Bertil Liander; Marketing Science Institute.
OCLC Number: 248616
Description: xviii, 198 pages 24 cm.
Series Title: Series of books (Marketing Science Institute)
Responsibility: Prepared under the direction of Bertil Liander. With contributions by Vern Terpstra, Michael Y. Yoshino [and] A.A. Sherbini.

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