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  E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/1007050826 Title: Competitive Strategy : Techniques for Analyzing Industries and Competitors. Author: Michael E Porter Publisher: Riverside : Free Press, 2008. ISBN/ISSN: 9781416590354 1416590358 0743260880 9780743260886 OCLC:1007050826

  
  

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Competitive Strategy : Techniques for Analyzing Industries and Competitors.

Author:	Michael E Porter
Publisher:	Riverside : Free Press, 2008.
Edition/Format:	eBook : Document : English : 2nd edView all editions and formats
Summary:	"Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Porter introduces his three generic strategies - lowest cost, differentiation, and focuswhich bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and presents a whole new perspective on how profit is created and divided." "The ideas in the book address the underlying fundamentals of competition in a way that is independent of the specifics of the ways companies go about competing."--Jacket.  Read more...
Rating:	(not yet rated) 0 with reviews - Be the first.
Subjects	Competition. Industrial management. Organization. View all subjects
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