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Conducting competitive analysis

Author: Jaime Levy
Publisher: [Place of publication not identified] : O'Reilly, [2018]
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
In this lesson, you'll learn that the competitive analysis helps you gain insight into current trends as to what is or is not working. Knowing the unknowns helps your team to not repeat mistakes but instead make good ideas better. A good analysis also exposes gaps and opportunities for your product to take advantage of in the marketplace.
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Genre/Form: Electronic books
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Jaime Levy
OCLC Number: 1023436552
Notes: "From UX strategy by Jaime Levy"--Cover.
Date of publication from resource description page.
Description: 1 online resource (1 volume) : illustrations
Other Titles: UX strategy.
Responsibility: Jaime Levy.

Abstract:

In this lesson, you'll learn that the competitive analysis helps you gain insight into current trends as to what is or is not working. Knowing the unknowns helps your team to not repeat mistakes but instead make good ideas better. A good analysis also exposes gaps and opportunities for your product to take advantage of in the marketplace.

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