Consumer culture : selected essays (eBook, 2016) [WorldCat.org]
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Consumer culture : selected essays

Author: Gjoko Muratovski
Publisher: Bristol, UK : Intellect, 2016.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
"We live in a society that defines us by what we consume and how. Every day we make purchasing decisions that express our sense of belonging, our commitments to the environment, and our systems of belief. We often choose to buy things, not necessarily because we need them, but because we believe that these things will help us express who we are - in our own eyes and in the eyes of others. Whether we like it or not,  Read more...
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Details

Genre/Form: Ressources Internet
Additional Physical Format: Version imprimée :
(OCoLC)942849655
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Gjoko Muratovski
ISBN: 9781783205479 1783205474
OCLC Number: 1023724976
Description: 1 ressource en ligne (216 pages)
Contents: Consumer Culture: An Introduction/ Gjoko Muratovski --
1. Icons of Popular Culture: Religious Dimensions of Branding/ Gjoko Muravski 2. Business, National Identities and International Politics: The Role of Built Environments and Architectural Propaganda in Nation Branding/ Gjoko Muravski --
3. Race, Advertisements and YouTube: Identity and Nationality/ Kathleen Connellan --
4. The Use of Gold Rush Nostalgia on Wine Labels: Brief History of New Zealand's Central Otago Wine Region/ Lloyd Carpenter --
5. Mad Men and Women: Construction and Management of Advertising Executives in Popular Culture/ Anne Peirson-Smith --
6. The Big Earn: A Study of Criminal Business Enterprises in Popular Culture/ Carolyn Beasley --
7. Brand IKEA in a Global Cultural Economy: A Case Study/ Susie Khamis --
8. The 'Good' Corporation: The Uneasy Relationship between Reputation and Responsibility/ Robert Crocker --
9. Acceleration in Consumerism, Technology and Sustainability/ Robert Crocker.
Responsibility: edited by Gjoko Muratovski.

Abstract:

"We live in a society that defines us by what we consume and how. Every day we make purchasing decisions that express our sense of belonging, our commitments to the environment, and our systems of belief. We often choose to buy things, not necessarily because we need them, but because we believe that these things will help us express who we are - in our own eyes and in the eyes of others. Whether we like it or not, consumerism is the prevalent ideology of our time. Led by Gjoko Muratovski, Consumer Culture is the ideal starting point for an investigation into the social construction of the global economy."--Publisher's website.

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