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The corporate eye : photography and the rationalization of American commercial culture, 1884-1929

Author: Elspeth H Brown
Publisher: Baltimore : Johns Hopkins University Press, 2005.
Series: Studies in industry and society.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"In this imaginative study, Elspeth H. Brown examines the intersection of photography as a mass technology with corporate concerns about efficiency in the Progressive period. Discussing the work of, among others, Frederick W. Taylor, Eadweard Muybridge, Frank Gilbreth, and Lewis Hine, Brown explores this intersection through a variety of examples, including racial discrimination in hiring, the problem of  Read more...
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Genre/Form: History
Named Person: Lewis Hine
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Elspeth H Brown
ISBN: 0801880998 9780801880995 9780801889707 0801889707
OCLC Number: 56671808
Awards: Winner of AAP/Professional and Scholarly Publishing Awards: Business, Management and Accounting 2006 (United States)
Description: viii, 334 pages : illustrations ; 24 cm
Contents: The physiognomy of American labor : photography and employee rationalization --
Industrial choreography : photography and the standardization of motion --
Engineering the subjective : Lewis W. Hine's work portraits and corporate paternalism in the 1920s --
Rationalizing consumption: photography and commercial illustration.
Series Title: Studies in industry and society.
Responsibility: Elspeth H. Brown.
More information:

Abstract:

She concludes that the goal uniting the various forms and applications of photographic production in that era was the increased rationalization of the modern economy through a set of interlocking  Read more...

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A highly welcome contribution to the field of business history as well as American visual culture. * Business History Review * This highly readable, interdisciplinary book provides insights into both Read more...

 
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