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The Crucial Role of Domain Knowledge in Evaluating Early-Stage New Product Ideas

Author: Florian Denker
Publisher: Wiesbaden : Springer Gabler, 2018.
Series: Forschungs-/Entwicklungs-/Innovations-Management
Edition/Format:   eBook : Document : EnglishView all editions and formats
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Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Florian Denker
ISBN: 9783658197841 3658197846
OCLC Number: 1015879557
Description: Online-Ressource (XXI, 249 Seiten 38 Illustrationen, online resource)
Series Title: Forschungs-/Entwicklungs-/Innovations-Management
Responsibility: by Florian Denker.

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