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Customer satisfaction and sustainability initiatives in the fourth industrial revolution

Author: Cecilia Silvestri; Michela Piccarozzi; Barbara Aquilani
Publisher: Hershey, PA : IGI Global, Business Science Reference, [2020]
Series: Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
"This book links together three highly relevant topics in the business of modern economy-innovation, customer satisfaction, and sustainability-and analyzes their synergies"--Provided by publisher.
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Customer satisfaction and sustainability initiatives in the fourth industrial revolution
Hershey, PA : Business Science Reference, [2020]
(DLC) 2019029256
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Cecilia Silvestri; Michela Piccarozzi; Barbara Aquilani
ISBN: 1799814211 9781799814214 9781799814221 179981422X
OCLC Number: 1110672086
Notes: "Premier reference source"--Cover.
Description: 1 online resource (xix, 389 pages).
Contents: Chapter 1. Industry 4.0 in the context of the triple bottom line of sustainability: a systematic literature review --
Chapter 2. How industry 4.0 changes the value co-creation process --
Chapter 3. Achieving environmental sustainability through industry 4.0 tools: the case of the "symbiosis" digital platform --
Chapter 4. Renewable energy and economic growth: an overview of the literature --
Chapter 5. Innovative business models in digital firms: the challenge of sustainability --
Chapter 6. Environmental sustainability to support competitiveness: from theory to practice --
Chapter 7. Sustainable innovation in fashion products: an opportunity for Italian SMEs --
Chapter 8. Life cycle management and sharing economy: methodological framework and application in sustainable mobility --
Chapter 9. B corp certification for a circular economy approach and a sustainable pathway --
Chapter 10. Ecodesign strategies and customer value: a conjoint approach --
Chapter 11. The importance of consumer perception of corporate social responsibility to meet the need for sustainable consumption: challenges in the sportswear sector --
Chapter 12. The effect of packaging material on consumer evaluation and choice: a comparison between Glass and tetra-pak in the olive oil sector --
Chapter 13. The evolution of fast food in a customer-driven era: innovation and sustainability for customer needs --
Chapter 14. Consumer behavior: motivational factors for the decision to purchase organic products in the municipality of Guadalajara, Jalisco --
Chapter 15. Millennial's involvement in corporate social responsibility.
Series Title: Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Responsibility: [edited by] Cecilia Silvestri, Michela Piccarozzi, Barbara Aquilani.

Abstract:

""This book links together three highly relevant topics in the business of modern economy-innovation, customer satisfaction, and sustainability-and analyzes their synergies"--Provided by publisher"--  Read more...

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