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Devising consumption cultural economies of insurance, credit and spending

Author: Liz McFall
Publisher: New York, NY Routledge 2015
Series: Culture, economy and the social
Edition/Format:   Print book : English : 1. edView all editions and formats
Summary:
The book explores the vital role played by the financial service industries in enabling the poor to consume over the last hundred and fifty years. Spending requires means, but these industries offered something else as well - they offered practical marketing devices that captured, captivated and enticed poor consumers. Consumption and consumer markets depend on such devices but their role has been poorly understood  Read more...
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Genre/Form: History
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Liz McFall
ISBN: 9780415694391 0415694396 9780203147870 0203147871
OCLC Number: 930837877
Description: XIII, 195 Seiten Illustrationen
Series Title: Culture, economy and the social
Responsibility: Liz McFall
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Abstract:

The book explores the vital role played by the financial service industries in enabling the poor to consume over the last hundred and fifty years. Spending requires means, but these industries offered something else as well - they offered practical marketing devices that captured, captivated and enticed poor consumers. Consumption and consumer markets depend on such devices but their role has been poorly understood both in the social sciences and in business studies and marketing. While the analysis of consumption and markets has been carved up between academics and practitioners who have been interested in either their social and cultural life or their economic and commercial organization, consumption continues to be driven by their combination. Devising consumption requires practical mixtures of commerce and art whether the product is an insurance policy or the next gadget in the internet of things . By making the case for a pragmatic understanding of how ordinary, everyday consumption is orchestrated, the book offers an alternative to orthodox approaches, which should appeal to interdisciplinary audiences interested in questions about how markets work and why it matters.

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Primary Entity<\/h3>
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Spending requires means, but these industries offered something else as well - they offered practical marketing devices that captured, captivated and enticed poor consumers. Consumption and consumer markets depend on such devices but their role has been poorly understood both in the social sciences and in business studies and marketing. While the analysis of consumption and markets has been carved up between academics and practitioners who have been interested in either their social and cultural life or their economic and commercial organization, consumption continues to be driven by their combination. Devising consumption requires practical mixtures of commerce and art whether the product is an insurance policy or the next gadget in the internet of things . By making the case for a pragmatic understanding of how ordinary, everyday consumption is orchestrated, the book offers an alternative to orthodox approaches, which should appeal to interdisciplinary audiences interested in questions about how markets work and why it matters.<\/span>\" ;\u00A0\u00A0\u00A0schema:exampleOfWork<\/a> <http:\/\/worldcat.org\/entity\/work\/id\/1877667192<\/a>> ;\u00A0\u00A0\u00A0schema:genre<\/a> \"History<\/span>\" ;\u00A0\u00A0\u00A0schema:inLanguage<\/a> \"en<\/span>\" ;\u00A0\u00A0\u00A0schema:isPartOf<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/1877667192#Series\/culture_economy_and_the_social<\/a>> ; # Culture, economy and the social<\/span>\u00A0\u00A0\u00A0schema:name<\/a> \"Devising consumption cultural economies of insurance, credit and spending<\/span>\" ;\u00A0\u00A0\u00A0schema:productID<\/a> \"930837877<\/span>\" ;\u00A0\u00A0\u00A0schema:publication<\/a> <http:\/\/www.worldcat.org\/title\/-\/oclc\/930837877#PublicationEvent\/new_york_nyroutledge2015<\/a>> ;\u00A0\u00A0\u00A0schema:publisher<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/1877667192#Agent\/routledge<\/a>> ; # Routledge<\/span>\u00A0\u00A0\u00A0schema:url<\/a> <http:\/\/www.gbv.de\/dms\/zbw\/725895209.pdf<\/a>> ;\u00A0\u00A0\u00A0schema:workExample<\/a> <http:\/\/worldcat.org\/isbn\/9780203147870<\/a>> ;\u00A0\u00A0\u00A0schema:workExample<\/a> <http:\/\/worldcat.org\/isbn\/9780415694391<\/a>> ;\u00A0\u00A0\u00A0wdrs:describedby<\/a> <http:\/\/www.worldcat.org\/title\/-\/oclc\/930837877<\/a>> ;\u00A0\u00A0\u00A0\u00A0.<\/div>

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<http:\/\/experiment.worldcat.org\/entity\/work\/data\/1877667192#Series\/culture_economy_and_the_social<\/a>> # Culture, economy and the social<\/span>\u00A0\u00A0\u00A0\u00A0a bgn:PublicationSeries<\/a> ;\u00A0\u00A0\u00A0schema:hasPart<\/a> <http:\/\/www.worldcat.org\/oclc\/930837877<\/a>> ; # Devising consumption cultural economies of insurance, credit and spending<\/span>\u00A0\u00A0\u00A0schema:name<\/a> \"Culture, economy and the social<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.<\/div>
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