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Dienstleistungsmarketing Grundlagen - Konzepte - Methoden

Author: Heribert Meffert; Manfred Bruhn; Karsten Hadwich
Publisher: Wiesbaden Springer Fachmedien Wiesbaden GmbH 2015
Series: Lehrbuch
Edition/Format:   Print book : German : 8., vollst. überarb. u. erw. Aufl. 2015View all editions and formats
Publication:Dienstleistungsmarketing.
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Genre/Form: Lehrbuch
Additional Physical Format: Vorgänger
Online-Ausg.
Online-Ausg.
Meffert, Heribert, 1937-
Dienstleistungsmarketing.
Wiesbaden : Springer Fachmedien Wiesbaden, 2015
Online-Ressource
(DE-101)1070981788
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Heribert Meffert; Manfred Bruhn; Karsten Hadwich
ISBN: 9783658050450 3658050454
OCLC Number: 906178567
In: Meffert, Heribert
Description: x, 535 Seiten in 1 Teil 143 schw.-w. Illustrationen 240 x 168 mm
Series Title: Lehrbuch
Responsibility: Heribert Meffert ; Manfred Bruhn ; Karsten Hadwich
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Linked Data


Primary Entity

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   schema:about <http://experiment.worldcat.org/entity/work/data/890962432#Thing/dienstleistungsqualitat> ; # Dienstleistungsqualität
   schema:about <http://experiment.worldcat.org/entity/work/data/890962432#Thing/produktform_mixed_media_product> ; # (Produktform)Mixed media product
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   schema:about <http://experiment.worldcat.org/entity/work/data/890962432#Thing/zielgruppe_upper_undergraduate> ; # (Zielgruppe)Upper undergraduate
   schema:about <http://experiment.worldcat.org/entity/work/data/890962432#Thing/qualitatsmanagement> ; # Qualitätsmanagement
   schema:about <http://experiment.worldcat.org/entity/work/data/890962432#Topic/marketing> ; # Marketing
   schema:about <http://experiment.worldcat.org/entity/work/data/890962432#Thing/dienstleistungsmarken> ; # Dienstleistungsmarken
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