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Dirección de marketing

Author: Philip Kotler; Kevin Lane Keller; Clara E Rivera
Publisher: México : Pearson Educacion, 2006.
Edition/Format:   Print book : Spanish : 12a edView all editions and formats
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Document Type: Book
All Authors / Contributors: Philip Kotler; Kevin Lane Keller; Clara E Rivera
ISBN: 9702607639 9789702607632
OCLC Number: 1097709478
Description: 729 p. : il. ; 28 cm.
Responsibility: Philip Kotler, Kevin Lane Keller ; traducción Clara E. Rivera.

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