The E-myth revisited : why most small businesses don't work and what to do about it (eBook, 2009) [WorldCat.org]
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The E-myth revisited : why most small businesses don't work and what to do about it

Author: Michael E Gerber
Publisher: [New York] : HarperCollins e-books, [2009?] ©2007
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business. Gerber walks you through the steps in the life  Read more...
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Details

Genre/Form: Electronic books
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Michael E Gerber
ISBN: 0061741655 9780061741654
OCLC Number: 1019604229
Notes: Electronic book.
Originally published: 2007.
Description: 1 online resource
Responsibility: Michael E. Gerber.

Abstract:

An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business. Gerber walks you through the steps in the life of a business-from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed-and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. The E-Myth Revisited will help you grow your business in a productive, assured way.

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