Effective crisis communication : moving from crisis to opportunity. (eBook, 2018) [WorldCat.org]
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Effective crisis communication : moving from crisis to opportunity.

Author: Robert R Ulmer
Publisher: [Washington, D.C.] : SAGE Publications, Inc, 2018.
Series: Core textbook
Edition/Format:   eBook : Document : English : Fourth editionView all editions and formats
Summary:
In this fully updated Fourth Edition of Effective Crisis Communication, three of today's most respected crisis/risk communication scholars provide the latest theories and innovative approaches for handling crisis. Unlike other crisis communication texts, this acclaimed book answers the question, "what now?" and explains how organizations can create the potential for opportunity, renewal, and growth through effective  Read more...
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Details

Genre/Form: Communication & Media Studies
Additional Physical Format: Print Paperback:
Web PDF:
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Robert R Ulmer
ISBN: 9781506315737 1506315739 9781506315720 1506315720
OCLC Number: 1257659120
Description: 1 online resource (240 pages) : illustrations.
Series Title: Core textbook

Abstract:

In this fully updated Fourth Edition of Effective Crisis Communication, three of today's most respected crisis/risk communication scholars provide the latest theories and innovative approaches for handling crisis. Unlike other crisis communication texts, this acclaimed book answers the question, "what now?" and explains how organizations can create the potential for opportunity, renewal, and growth through effective crisis communication. Authors Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger provide guidelines for taking the many challenges that crises present and turning those challenges into opportunities. Practical lessons and in-depth case studies highlight successes and failures in dealing with core issues of crisis leadership, including managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis. New to the Fourth Edition: New and updated examples and case studies include diverse cases from recent headlines such as SeaWorld's reaction to Blackfish, the United Airlines debacle, and the Flint Water Crisis. Updated theories and references throughout provide readers with the latest information for effective crisis communication.

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