Encyclopedia of public relations (eBook, 2013) [WorldCat.org]
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Encyclopedia of public relations

Author: Robert L Heath
Publisher: Thousand Oaks, California : SAGE Publications, Inc., [2013]
Edition/Format:   eBook : Document : English : 2nd editionView all editions and formats
Summary:
This work explores the evolution of the Public Relations field, with examples from history describing events, changing practices, and the key figures who developed and expanded the profession.
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Genre/Form: Electronic books
Encyclopedias
Encyclopédies
Additional Physical Format: Print version:
Encyclopedia of public relations
(DLC) 2013009464
(OCoLC)830668962
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Robert L Heath
ISBN: 9781452276236 1452276234 9781452276229 1452276226
OCLC Number: 855731848
Description: 1 online resource (xxxvi, 1093 pages)
Contents: V. 1. A-L --
v. 2. M-Z.
Responsibility: edited by Robert L. Heath, University of Houston.

Abstract:

Encyclopedia of Public Relations remains the sole reference source for any library serving patrons in business, communication, and journalism as it explores the evolution of the field with examples  Read more...

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