El estilo McDonald's : métodos para conectar con el consumidor (Book, 2007) [WorldCat.org]
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El estilo McDonald's : métodos para conectar con el consumidor

Author: D L Noren; et al
Publisher: Barcelona : Deusto, ©2007.
Series: Grandes casos empresariales.
Edition/Format:   Print book : Biography : SpanishView all editions and formats
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Genre/Form: Estudio de casos
Material Type: Biography
Document Type: Book
All Authors / Contributors: D L Noren; et al
ISBN: 8423424804 9788423424801 8423424790 9788423424795
OCLC Number: 85546717
Notes: Selección de artículos editados originalmente en inglés en diferentes publicaciones.
Autores: D.L. Noren, Alan Bryman, Todd Stillman, Giana M. Eckhardt, Michael J. Houston, Sharon M. Livesey, Conrad Lashley, David Boje, Michaela Driver, Yue Cai.
Description: 191 p. : il. ; 24 cm.
Series Title: Grandes casos empresariales.
Responsibility: D.L. Noren ... [et al. ; traducción, Eurolink].

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