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Exhibit labels : an interpretive approach

Author: Beverly Serrell
Publisher: Walnut Creek : AltaMira Press, ©1996.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"In her new work, Beverly Serrell presents the reader with excellent guidelines on the process of exhibit label planning, writing, design, and production. One of the museum field's leading consultants and label writers, Serrell has expanded upon her earlier book, Making Exhibit Labels, which has been a standard in the field since its initial publication over a decade ago."--Provided by publisher.
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Genre/Form: Handbooks and manuals
Manuals (Handbooks)
Handbooks, manuals, etc
Guides, manuels, etc
Additional Physical Format: Online version:
Serrell, Beverly, 1943-
Exhibit labels.
Walnut Creek : Alta Mira Press, ©1996
(OCoLC)704313398
Document Type: Book
All Authors / Contributors: Beverly Serrell
ISBN: 0761991743 9780761991748 0761991069 9780761991069
OCLC Number: 34283888
Description: xv, 261 pages : illustrations ; 24 cm
Contents: Part 1. Overview --
Behind it all: a big idea --
What are interpretive labels? --
Types of labels in exhibitions --
Part 2. Considering the audience --
Who is the audience (and what do they want)? --
Learning styles --
Levels of information and modalities --
Writing visitor-friendly labels --
Selecting the right reading level --
Bilingual labels --
Labels that ask questions --
Part 3. Tasks --
Getting started (and getting it done) --
The number of words --
Evaluation during development --
Making words and images work together --
Labels for interactive exhibits --
Electronic labels and hypermedia --
Typographic design --
Production and fabrication --
Evaluation after opening --
Part 4. Summary --
Ten deadly sins and 14 helpful research findings.
Responsibility: Beverly Serrell.

Abstract:

Provides exhibit designers and label writers with a step-by-step guidebook for planning, writing and producing exhibit labels.  Read more...

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Serrell's book is full of good, sound advice, based on solid research and years of experience, presented clearly and interestingly.... Only someone extraordinarily passionate about creating effective Read more...

 
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