Front cover image for Flourishing enterprise : the new spirit of business

Flourishing enterprise : the new spirit of business

Christopher Laszlo (Author), Judy Brown (Author), John Ehrenfeld (Author), Mary Gorham (Author), Ilma Barros-Pose (Author), Linda Robson (Author), Roger Saillant (Author), Dave Sherman (Author), Paul Werder (Author)
The notion of responsible business has infiltrated our markets, and ""going green"" is now a part of our mindset. But, sustainability as we know it is not enough. Flourishing-the aspiration that humans and life in general will thrive on the planet forever-should be a key goal for every business today. This is a bold concept, like sustainability was a decade ago. Just as sustainability has become a matter of course, so too will flourishing become a cornerstone of business tomorrow. How are companies to attain this big-picture goal? Drawing together decades of research along with in-depth intervi
eBook, English, 2014
Stanford Business Books, an imprint of Stanford University Press, Stanford, California, 2014