The Focus group kit. (Book, 1998) []
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The Focus group kit.

Author: David L Morgan; Richard A Krueger; Jean A King
Publisher: Beverly Hills, Sage Publications. ©1997-1998 :
Edition/Format:   Print book : EnglishView all editions and formats
Le premier volume est une introduction au fonctionnement de groupes de discussion. Le second numéro se penche sur les différentes tâches auxquelles on doit s'attarder lorsqu'on entreprend de la recherche en sciences sociales impliquant des groupes de personnes : sa composition, le nombre de personnes impliquées etc. Le troisième numéro illustre bien comment formuler les bonnes questions. Le tout est  Read more...

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Document Type: Book
All Authors / Contributors: David L Morgan; Richard A Krueger; Jean A King
ISBN: 0761907602 9780761907602
OCLC Number: 300447294
Notes: Fiche principale.
Chaque vol. est catalogué séparément.
Description: 6 volumes
Contents: 1. The focus group guidebook / David L. Morgan --
2. Planning focus groups / David L. Morgan with Alice U. Scannell --
3. Developing questions for focus groups / Richard A. Krueger --
4. Moderating focus groups / Richard A. Krueger --
5. Involving community members in focus groups / Richard A. Krueger, Jean A. King --
6. Analyzing & reporting focus group results / Richard A. Krueger.


This kit provides all one needs to know to run a successful focus group, from the initial planning stages to asking questions, to moderating to the final analyzing and reporting of the research.  Read more...


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"Dick Krueger and David L. Morgan have done the research community a great service in their writing of this kit. They have brought together the most recent thinking on focus groups and the best of Read more...

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