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From BetaMax to Blockbuster : video stores and the invention of movies on video

Author: Joshua M Greenberg
Publisher: Cambridge, Mass. : MIT Press, ©2008.
Series: Inside technology.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
Joshua Greenberg explains how the combination of neighbourhood video stores and the VCR created a world in which movies became tangible consumer goods, creating a new industry and affecting the dynamics of motion picture production and consumption.
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Genre/Form: History
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Joshua M Greenberg
ISBN: 9780262072908 0262072904 9780262514996 0262514990
OCLC Number: 125403304
Description: ix, 214 pages : illustrations, map ; 24 cm.
Contents: Videophiles and betamania: hacking the VCR --
"Hollywood in a box": reconstructing videotapes as transparent media --
Retailers --
Movie culture in the video store and at home --
Retailers, employees, and consumers --
Building closure around video (stores) --
The thin line between movie and technology.
Series Title: Inside technology.
Responsibility: Joshua M. Greenberg.
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Abstract:

How the VCR was transformed from a machine that records television into a medium for movies.  Read more...

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"Greenberg effectively re-creates the excitement that was in the air at the dawn of the video age." -- Booklist "This is an important study of consumers' adoption of the VCR that advances current Read more...

 
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