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  E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/896827287 Title: Get started with ... Value proposition design : how to create products and services customers want. Author: Alexander Osterwalder; Trish Papadakos Publisher: Hoboken, NJ : Wiley, 2014. ISBN/ISSN: 1118968050 9781118968055 9781118968062 1118968069 9781118968079 1118968077 9781118973103 1118973100 OCLC:896827287

  
  

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Get started with ... Value proposition design : how to create products and services customers want.

Author:	Alexander Osterwalder; Trish Papadakos
Publisher:	Hoboken, NJ : Wiley, 2014.
Series:	Strategyzer series
Edition/Format:	Print book : EnglishView all editions and formats
Summary:	The authors of the international bestseller Business Model Generation explain how to create value propositions customers can t resist Value Proposition Design helps you tackle the core challenge of every business creating compelling products and services customers want to buy.  Read more...
Subjects	Kundenmanagement Kundenorientierung
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