skip to content
Covid-19 virus
COVID-19 Resources

Reliable information about the coronavirus (COVID-19) is available from the World Health Organization (current situation, international travel). Numerous and frequently-updated resource results are available from this WorldCat.org search. OCLC’s WebJunction has pulled together information and resources to assist library staff as they consider how to handle coronavirus issues in their communities.

Image provided by: CDC/ Alissa Eckert, MS; Dan Higgins, MAM
Golden legacy : how Golden Books won children's hearts, changed publishing forever, and became an American icon along the way Preview this item
ClosePreview this item
Checking...

Golden legacy : how Golden Books won children's hearts, changed publishing forever, and became an American icon along the way

Author: Leonard S Marcus
Publisher: New York : Golden Books, an imprint of Random House Children's Books, ©2007.
Edition/Format:   Print book : Elementary and junior high school : EnglishView all editions and formats
Summary:
Presents a history of Golden Books, discussing how it was founded in the midst of World War II providing quality books at inexpensive prices and used innovative writers and marketing techniques to establish itself as a highly successful publishing firm.
Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: Bibliographies
Juvenile works
Bibliografie
Juvenile literature
Juvenile literature Bibliography
Material Type: Elementary and junior high school
Document Type: Book
All Authors / Contributors: Leonard S Marcus
ISBN: 0375829962 9780375829963
OCLC Number: 176632736
Target Audience: Ages 9-12.
Description: 245 pages : illustrations (some color) ; 26 cm
Contents: Foreword --
Part One: "The boys have done a pretty good job ..." --
Part Two: Entrepreneurs and emigre artists --
Part Three: "Books and bread" --
Part Four: Books for baby boomers --
Part Five: Cold War and magic kingdom --
Part Six: "We are publishers ..." --
Part Seven: Circles --
Reflections on the golden egg --
A few words about Richard Scarry's working technique --
Amy Schwartz remembers The Golden Book Encyclopedia --
Who was Mary Reed, PhD?
Responsibility: Leonard S. Marcus.
More information:

Abstract:

Presents a history of Golden Books, discussing how it was founded in the midst of World War II providing quality books at inexpensive prices and used innovative writers and marketing techniques to establish itself as a highly successful publishing firm.

Reviews

User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


\n\n

Primary Entity<\/h3>\n
<http:\/\/www.worldcat.org\/oclc\/176632736<\/a>> # Golden legacy : how Golden Books won children\'s hearts, changed publishing forever, and became an American icon along the way<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Book<\/a>, schema:CreativeWork<\/a> ;\u00A0\u00A0\u00A0\nlibrary:oclcnum<\/a> \"176632736<\/span>\" ;\u00A0\u00A0\u00A0\nlibrary:placeOfPublication<\/a> <http:\/\/id.loc.gov\/vocabulary\/countries\/nyu<\/a>> ;\u00A0\u00A0\u00A0\nlibrary:placeOfPublication<\/a> <http:\/\/dbpedia.org\/resource\/New_York_City<\/a>> ; # New York<\/span>\n\u00A0\u00A0\u00A0\nrdfs:comment<\/a> \"Unknown \'gen\' value: ejh<\/span>\" ;\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/children_s_literature_publishing_united_states<\/a>> ; # Children\'s literature--Publishing--United States<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/id.worldcat.org\/fast\/1204155<\/a>> ; # United States.<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/kinderbuchverlag<\/a>> ; # Kinderbuchverlag<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/dewey.info\/class\/070.5083\/e22\/<\/a>> ;\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/bokutgivning_forenta_staterna<\/a>> ; # Bokutgivning--F\u00F6renta staterna<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Organization\/golden_book_publishing_company<\/a>> ; # Golden Book Publishing Company.<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Event\/geschichte_1942_2007<\/a>> ; # Geschichte 1942-2007<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Event\/geschichte<\/a>> ; # Geschichte<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/id.worldcat.org\/fast\/855836<\/a>> ; # Children\'s literature--Publishing<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/bokforlag_historia_forenta_staterna<\/a>> ; # Bokf\u00F6rlag--historia--F\u00F6renta staterna<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/publishers_and_publishing_united_states<\/a>> ; # Publishers and publishing--United States<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/children_s_literature_marketing<\/a>> ; # Children\'s literature--Marketing<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Organization\/golden_books_publishing_company<\/a>> ; # Golden Books Publishing Company.<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Place\/usa<\/a>> ; # USA.<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/id.loc.gov\/authorities\/classification\/Z473<\/a>> ;\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/id.worldcat.org\/fast\/1083463<\/a>> ; # Publishers and publishing<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#CreativeWork\/little_golden_books<\/a>> ; # Little golden books<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/children_s_literature_publishing<\/a>> ; # Children\'s literature--Publishing<\/span>\n\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/viaf.org\/viaf\/133997891<\/a>> ; # Golden Books Publishing Company<\/span>\n\u00A0\u00A0\u00A0\nschema:bookFormat<\/a> bgn:PrintBook<\/a> ;\u00A0\u00A0\u00A0\nschema:contentRating<\/a> \"Ages 9-12.<\/span>\" ;\u00A0\u00A0\u00A0\nschema:copyrightYear<\/a> \"2007<\/span>\" ;\u00A0\u00A0\u00A0\nschema:creator<\/a> <http:\/\/viaf.org\/viaf\/115941662<\/a>> ; # Leonard S. Marcus<\/span>\n\u00A0\u00A0\u00A0\nschema:datePublished<\/a> \"2007<\/span>\" ;\u00A0\u00A0\u00A0\nschema:description<\/a> \"Foreword -- Part One: \"The boys have done a pretty good job ...\" -- Part Two: Entrepreneurs and emigre artists -- Part Three: \"Books and bread\" -- Part Four: Books for baby boomers -- Part Five: Cold War and magic kingdom -- Part Six: \"We are publishers ...\" -- Part Seven: Circles -- Reflections on the golden egg -- A few words about Richard Scarry\'s working technique -- Amy Schwartz remembers The Golden Book Encyclopedia -- Who was Mary Reed, PhD?<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\nschema:description<\/a> \"Presents a history of Golden Books, discussing how it was founded in the midst of World War II providing quality books at inexpensive prices and used innovative writers and marketing techniques to establish itself as a highly successful publishing firm.<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\nschema:exampleOfWork<\/a> <http:\/\/worldcat.org\/entity\/work\/id\/140851911<\/a>> ;\u00A0\u00A0\u00A0\nschema:genre<\/a> \"Bibliografie<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\nschema:genre<\/a> \"Bibliographies<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\nschema:genre<\/a> \"Juvenile works<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\nschema:inLanguage<\/a> \"en<\/span>\" ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Golden legacy : how Golden Books won children\'s hearts, changed publishing forever, and became an American icon along the way<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\nschema:productID<\/a> \"176632736<\/span>\" ;\u00A0\u00A0\u00A0\nschema:publication<\/a> <http:\/\/www.worldcat.org\/title\/-\/oclc\/176632736#PublicationEvent\/new_york_golden_books_an_imprint_of_random_house_children_s_books_2007<\/a>> ;\u00A0\u00A0\u00A0\nschema:publisher<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Agent\/golden_books_an_imprint_of_random_house_children_s_books<\/a>> ; # Golden Books, an imprint of Random House Children\'s Books<\/span>\n\u00A0\u00A0\u00A0\nschema:workExample<\/a> <http:\/\/worldcat.org\/isbn\/9780375829963<\/a>> ;\u00A0\u00A0\u00A0\nwdrs:describedby<\/a> <http:\/\/www.worldcat.org\/title\/-\/oclc\/176632736<\/a>> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n\n

Related Entities<\/h3>\n
<http:\/\/dbpedia.org\/resource\/New_York_City<\/a>> # New York<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Place<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"New York<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/dewey.info\/class\/070.5083\/e22\/<\/a>>\u00A0\u00A0\u00A0\u00A0a \nschema:Intangible<\/a> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Agent\/golden_books_an_imprint_of_random_house_children_s_books<\/a>> # Golden Books, an imprint of Random House Children\'s Books<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nbgn:Agent<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Golden Books, an imprint of Random House Children\'s Books<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#CreativeWork\/little_golden_books<\/a>> # Little golden books<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:CreativeWork<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Little golden books<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Event\/geschichte<\/a>> # Geschichte<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Event<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Geschichte<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Event\/geschichte_1942_2007<\/a>> # Geschichte 1942-2007<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Event<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Geschichte 1942-2007<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Organization\/golden_book_publishing_company<\/a>> # Golden Book Publishing Company.<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Organization<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Golden Book Publishing Company.<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Organization\/golden_books_publishing_company<\/a>> # Golden Books Publishing Company.<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Organization<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Golden Books Publishing Company.<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Place\/usa<\/a>> # USA.<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Place<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"USA.<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/bokforlag_historia_forenta_staterna<\/a>> # Bokf\u00F6rlag--historia--F\u00F6renta staterna<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Intangible<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Bokf\u00F6rlag--historia--F\u00F6renta staterna<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/bokutgivning_forenta_staterna<\/a>> # Bokutgivning--F\u00F6renta staterna<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Intangible<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Bokutgivning--F\u00F6renta staterna<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/children_s_literature_marketing<\/a>> # Children\'s literature--Marketing<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Intangible<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Children\'s literature--Marketing<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/children_s_literature_publishing<\/a>> # Children\'s literature--Publishing<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Intangible<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Children\'s literature--Publishing<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/children_s_literature_publishing_united_states<\/a>> # Children\'s literature--Publishing--United States<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Intangible<\/a> ;\u00A0\u00A0\u00A0\nschema:hasPart<\/a> <http:\/\/id.loc.gov\/authorities\/subjects\/sh85023598<\/a>> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Children\'s literature--Publishing--United States<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/kinderbuchverlag<\/a>> # Kinderbuchverlag<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Intangible<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Kinderbuchverlag<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Topic\/publishers_and_publishing_united_states<\/a>> # Publishers and publishing--United States<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Intangible<\/a> ;\u00A0\u00A0\u00A0\nschema:hasPart<\/a> <http:\/\/id.loc.gov\/authorities\/subjects\/sh85108871<\/a>> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Publishers and publishing--United States<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/id.loc.gov\/authorities\/classification\/Z473<\/a>>\u00A0\u00A0\u00A0\u00A0a \nschema:Intangible<\/a> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/id.loc.gov\/vocabulary\/countries\/nyu<\/a>>\u00A0\u00A0\u00A0\u00A0a \nschema:Place<\/a> ;\u00A0\u00A0\u00A0\ndcterms:identifier<\/a> \"nyu<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/id.worldcat.org\/fast\/1083463<\/a>> # Publishers and publishing<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Intangible<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Publishers and publishing<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/id.worldcat.org\/fast\/1204155<\/a>> # United States.<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Place<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"United States.<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/id.worldcat.org\/fast\/855836<\/a>> # Children\'s literature--Publishing<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Intangible<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Children\'s literature--Publishing<\/span>\"@en<\/a> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/viaf.org\/viaf\/115941662<\/a>> # Leonard S. Marcus<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Person<\/a> ;\u00A0\u00A0\u00A0\nschema:birthDate<\/a> \"1950<\/span>\" ;\u00A0\u00A0\u00A0\nschema:familyName<\/a> \"Marcus<\/span>\" ;\u00A0\u00A0\u00A0\nschema:givenName<\/a> \"Leonard S.<\/span>\" ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Leonard S. Marcus<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/viaf.org\/viaf\/133997891<\/a>> # Golden Books Publishing Company<\/span>\n\u00A0\u00A0\u00A0\u00A0a \nschema:Organization<\/a> ;\u00A0\u00A0\u00A0\nschema:name<\/a> \"Golden Books Publishing Company<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/worldcat.org\/isbn\/9780375829963<\/a>>\u00A0\u00A0\u00A0\u00A0a \nschema:ProductModel<\/a> ;\u00A0\u00A0\u00A0\nschema:isbn<\/a> \"0375829962<\/span>\" ;\u00A0\u00A0\u00A0\nschema:isbn<\/a> \"9780375829963<\/span>\" ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/www.worldcat.org\/title\/-\/oclc\/176632736<\/a>>\u00A0\u00A0\u00A0\u00A0a \ngenont:InformationResource<\/a>, genont:ContentTypeGenericResource<\/a> ;\u00A0\u00A0\u00A0\nschema:about<\/a> <http:\/\/www.worldcat.org\/oclc\/176632736<\/a>> ; # Golden legacy : how Golden Books won children\'s hearts, changed publishing forever, and became an American icon along the way<\/span>\n\u00A0\u00A0\u00A0\nschema:dateModified<\/a> \"2019-11-06<\/span>\" ;\u00A0\u00A0\u00A0\nvoid:inDataset<\/a> <http:\/\/purl.oclc.org\/dataset\/WorldCat<\/a>> ;\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n
<http:\/\/www.worldcat.org\/title\/-\/oclc\/176632736#PublicationEvent\/new_york_golden_books_an_imprint_of_random_house_children_s_books_2007<\/a>>\u00A0\u00A0\u00A0\u00A0a \nschema:PublicationEvent<\/a> ;\u00A0\u00A0\u00A0\nschema:location<\/a> <http:\/\/dbpedia.org\/resource\/New_York_City<\/a>> ; # New York<\/span>\n\u00A0\u00A0\u00A0\nschema:organizer<\/a> <http:\/\/experiment.worldcat.org\/entity\/work\/data\/140851911#Agent\/golden_books_an_imprint_of_random_house_children_s_books<\/a>> ; # Golden Books, an imprint of Random House Children\'s Books<\/span>\n\u00A0\u00A0\u00A0\u00A0.\n\n\n<\/div>\n\n

Content-negotiable representations<\/p>\n