skip to content
Google it : total information awareness Preview this item
ClosePreview this item
Checking...

Google it : total information awareness

Author: Newton Lee
Publisher: New York : Springer, [2016]
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
From Google search to self-driving cars to human longevity, is Alphabet creating a neoteric Garden of Eden or Bentham's Panopticon? Will King Solomon's challenge supersede the Turing test for artificial intelligence? Can transhumanism mitigate existential threats to humankind? These are some of the overarching questions in this book, which explores the impact of information awareness on humanity starting from the  Read more...
Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: History
Document Type: Book
All Authors / Contributors: Newton Lee
ISBN: 9781493964130 1493964135
OCLC Number: 950953274
Description: xxiii, 564 pages : illustrations, charts, maps ; 25 cm
Contents: Part I. The Gordian knot : To Google or not to Google / Newton Lee : A brief history of time: from research to product ; Form follows function ; Google doodles ; I'm feeling lucky ; Have fun and keep Googling ; Gatekeeper of information ; Censorship of information ; Information warfare and connecting the dots ; Information silos and prison of ideas ; Knowledge of good and evil ; Google's mantra: don't be evil ; Google for eduction ; The closing of the American mind ; The opening of the American mind ; Internet revolution and collective consciousness ; Alphabet slogan: do the right thing ; Philanthropy ; Moon landing and a little help from my friends ; Faith in God and trust in Google --
Google my religion: unraveling the Gordian knot of religious, moral, and political entanglement / Newton Lee : Book of Genesis and theory of relativity ; Information war and the blame game ; Infinite diversity in infinite combinations ; Questioning one's religion ; Religion and science ; Religious radicalization ; Children in war and peace ; Terrorism and Abrahamic religions ; Ten plagues of Egypt ; Xenophobia and Islamophobia ; Capital punishment and rehabilitation ; Nine familial rehabilitation ; War on drugs ; Forgiveness and humility ; Masks of God and moral standard ; Prostitution and gender discrimination ; Pornography, feminism, and technology ; Unmasking of God and enlightening humankind ; Separation of church and state ; Trinity of religions, arts, and sciences ; Death, resurrection, and future of religions ; And now for something completely different, or not --
Google versus death, to be, or not to be? / Newton Lee : Existential threats to humankind ; Can Google solve death? ; Biblical account of human lifespan ; Selfish versus selfless question of super longevity ; Precious commodity of time ; Negligible senescence and Princess Leia in Star Wars ; Rejuvenation and the curious case of Benjamin Button ; The man with the golden arm helped save 2 million babies ; The man who can't catch AIDS helped develop anti-viral drugs ; No mother should bury their child ; Big Data for "nowcasting" of epidemics ; Top 10 lists of health-related search queries ; Knowledge graph of health information ; CRISPR-Cas9 gene editing ; Human-animal chimeras ; 3D bioprinting of tissues and organs ; Cyborg: cybernetic implants and nanobot repairs ; Artificial intelligence and IBM Watson DeepQA ; Human-machine symbiosis and Google DeepMind --
Turing's imitation game and animal testing ; King Solomon's challenge and the trolley problem ; Artificial general intelligence and superintelligence ; Transhumanism and anti-death political candidates ; Google's D-wave quantum computer ; To be, or not to be, that is the question --
Part II. Don't be evil; Making the world a better place : SEO in the age of digital transformation: what every business leader must know / Trond Lyngbø : Google has transformed business forever ; Google's impact on society ; Google: a trusted personal aide ; What gives Google such impact and importance? ; Google's past, present and future ; Google's on a mission: and it's just getting started ; Who wins in this fast-evolving scenario? --
Search engine optimization: getting to Google's first page / Frank Buddenbrock : Google's first page ; Search engine optimization (SEO) ; Keywords ; SEO ranking factors ; SEO done properly ; SEO case study --
4 tips for writing outstanding SEO boosting content / Tina Courtney : The SEO game ; The audience comes first ; Backlink like you mean it ; Extra, extra, read all about it ; Visual voodoo --
Internet advertising and Google AdWords / Nicole Ciomek : The importance of Internet advertising ; Google AdWords ; AdWords ads: what Google is selling ; AdWords campaigns: the advertiser's structure ; Keywords: how ads are targeted ; Keyword organization ; Negative keywords ; Landing pages: clicking n ad is just the beginning ; Tracking conversions ; Quality scores: Google's invisible hand tilts the field ; Analysis and optimization: ongoing effort ; Beyond the basics ; Business marketing plan --
Google maps and Google local search / Nyagoslav Zhekov : A brief history of Google maps for business ; Google local business center (LBC) ; Google street view ; Google maps ; Google map maker ; Google reviews and Google places ; Google products for local businesses ; Google business dashboard with Google+ ; Google AdWords and AdWords Express ; Google tags ; Google business views ; Google business listings and business data ; Business data aggregators ; Business listings ; Business rankings in local search results ; Business citations ; Complexity of online business data ; Google map maker and maps spam ; Out of business? ; Google phone support ; Google map maker ; Anti-spam solutions ; Appendix : Business data providers for Google in selected countries --
Subtle new forms of Internet influence are putting democracy at risk world wide / Robert Epstein : Democracy ; Digital gerrymandering ; Facebook experiment ; Search engine manipulation effect (SEME) ; 2014 Lok Sabha election ; 2008 and 2012 presidential elections ; Power of Google --
Social media as a tool for information warfare / Aylin Manduric : Social media ; Information warfare ; Arab Spring --
Part III. A library to last forever : Wolfram/Alpha: a computational knowledge "search" engine / John B. Cassel : Introduction ; Against the grain: comparing Wolfram/Alpha's technology ; Direct differences: Wolfram/Alpha in comparison with Google ; Internal differences: Wolfram/Alpha in comparison with IBM's Watson ; Institutional differences: Wolfram/Alpha in comparison with Wikipedia ; Wolfram/Alpha's relationship with artificial intelligence ; How Wolfram/Alpha could happen: a social history ; The business context of Wolfram/Alpha ; An organization that made Wolfram/Alpha possible ; Forming the technology that forms us ; Partnerships: "help from our friends" ; What Wolfram/Alpha does, by example ; Example: food ; Example: automobiles ; Example: sports and games ; Example: places ; Example: relations ; Example: humor ; What Wolfram/Alpha cannot yet do ; The ongoing legacy ; New initiatives ; A language with reference to the world ; Finding the semantic meaning of unstructured data ; Summing up --
Toward seamless access: libraries from Alexandria through the digital age / Barret Havens and Jennifer Rosenfeld : Historical roots of library access ; Impact of the Gutenberg printing press ; Collocation and assignment indexing ; Floundering in a sea of information: the Web and information literacy ; Library 2.0 and the rise of next-generation library search interfaces ; Integrating the search process ; Search process: OpenURL resolvers ; Search process: Federated searching ; Search process: Web-scale discovery ; Integrating services: library consortia ; Integrating services: vendor partnerships ; Integrating services: cooperative reference services ; Integrating services: instant information for the end user --
Privileged information: the corporatization of information / Frances Eames Noland : Information literacy ; Privileged information ; Librarians ; Digital media ; Total information access ; Digital commons --
Communication and language in the age of digital transformation / Tiana Sinclair : The philosophy ; Information ; The unspeakable level ; Logic of paradox ; Artificial languages ; The Internet of the brain --
Part IV. Tree of ennoblement : "How": the key to knowledge-building pedagogy success in supporting paradigm shifts for student growth and the 4Cs of future education / Sandra Lund-Diaz, Mireia Montane and Penelope Beery : Introduction ; A model for the 4Cs of future education ; Contextualization and personalized learning ; Promoting UNESCO's competency framework for teaching ; Conclusions --
Educational ergonomics and the future of the mind / Z.R. Tolan : Designing technology to fit the brain ; Digital technology ; Tailoring content to fit the student ; Component 1: the content ; Component 2: the student ; Maximizing human potential and the future of the mind --
An answer to a math problem / Lewis Watson : Measuring up in math ; Structure of math ; Education structure ; Individualized learning plans ; Automated learning systems --
XQ super schools: Bolder Super School Project / Andrew Donaldson : XQ super school ; Free and low cost education ; Critical thinking ; Skill repair ; Online education ; Motivation --
Part V. We are the borg : Transfigurism: glimpse into a future of religion as exemplified by religious transhumanists / Lincoln Cannon : Future of religion and religions of the future ; Theology ; Epistemology ; Theodicy ; Eschatology ; Soteriology ; Conclusion --
Gene editing: a new hope! / Christoph Lahtz : Genetics ; CRISPR/Cas9 gene editing ; Cancer and disease treatments --
The future of driverless cars / Cyrus Shahabi : Navigation and optimization ; Solution to traffic congestion ; Privacy and security issues ; Traffic infrastructure --
Continuous penetration testing / Darren Manners : Penetration test ; Continuous penetration testing --
Autonomous vulnerability scanning and patching of binaries / Dennis Gamayunov, Mikhail Voronov and Newton Lee : DARPA Cyber Grand Challenge (CGC) ; Static, dynamic, and hybrid analysis for vulnerability scanning ; Intermediate representation (IR) ; Overview of open-source tools based on LLVM IR ; An algorithm for autonomous vulnerability scanning and patching of binaries ; Changes and new features for clang static analyzer ; Cyber Grand Challenge (CGC) examples ; CGC results and acknowledgments --
Part VI. Artificial general intelligence : Self-motivating computational system cognitive architecture: an introduction / David J. Kelley : Introduction to artificial general intelligence ; Understanding the problem ; Relationship with the standard concepts of cognitive architecture ; Emergent by design ; Independent core observer model (ICOM) working ; Unified AGI architecture ; Motivation of the core model and ICOM action Application biasing ; Personality, interests and desire development ; Summary --
Modeling emotions in a computational system / David J. Kelley : Introduction to emotional modeling ; Understanding the problem of emotional modeling ; The Plutchik model ; The Wilcox model ; The emotional comparative relationship ; Context assignments ; Computer mental illness ; Motivation of the core model ; Core context ; Personality, interests and desires of the ICOM system ; Free will as an illusion of complex contextual emotional value systems ; Plutchik versus Willcox ; Visualizing emotional modeling using Plutchik ; Summary --
Artificial general intelligence subjective experience / David J. Kelley : Introduction to mind and consciousness ; Order from chaos ; Data architecture ; Emergence from chaos ; Thought architecture and the phase threshold ; 'Context' thought processing ; Not like our own ; Conclusion --
Part VII. The transhumanist age : Transhumanism: the growing worldview / Natasha Vita-More ; Introduction ; Transhumanism ; Misinformation ; Social needs and the political in brief ; Emerging technologies ; Practical transhumanism --
Why I am a transhumanist / Dirk Bruere : Definition of transhumanism ; Childhood ; The human condition ; AI winters ; Transhumanist moment ; CRISPR and the designer baby ; Post human ; Ethics ; Politics --
The splintering and controversy of transhumanism / Emily Peed : The transhumanist movement ; Digital divide ; Humanity+ ; Evolving nature of transhumanist thought ; Sex and gender in transhumanism ; To the future and beyond! --
Our hopes and expectations for the next president / Robert Niewiadomski and Dennis Anderson : Presidential campaign ; Effective leadership ; Styles of leadership ; Plutocracy ; What is wrong with current leaderships ; Ideal leader --
The transhumanist platform and interview with 2016 U.S. Presidential candidate Zoltan Istvan / Newton Lee : Prologue : WWJD ; Who are the transhumanists? ; Who are not transhumanists? ; Transhumanism in American politics ; The transhumanist platform ; #1 Education: eliminate the digital divide, integrate liberal arts and technical education ; #2 Healthcare: eradicate diseases, improve quality of life ; #3 Employment: let robots do the work, start living your dreams ; #4 Public safety: improve guns, infrastructure, law and order ; #5 World peace and prosperity: apply quantum computer simulations ; An interview with 2016 Presidential candidate Zoltan Istvan ; Epilogue : The tower of Babel.
Responsibility: Newton Lee, editor.

Abstract:

sfasfdsad  Read more...

Reviews

Editorial reviews

Publisher Synopsis

"This collection of papers by authors in different areas discusses how Google affects all aspects of our lives, our society, and possibly our future. ... This is a very good book for anyone who wants Read more...

 
User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.

Similar Items

Related Subjects:(10)

User lists with this item (5)

Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/950953274> # Google it : total information awareness
    a schema:Book, schema:CreativeWork ;
   library:oclcnum "950953274" ;
   library:placeOfPublication <http://id.loc.gov/vocabulary/countries/nyu> ;
   schema:about <http://experiment.worldcat.org/entity/work/data/3922799612#Topic/web_search_engines> ; # Web search engines
   schema:about <http://experiment.worldcat.org/entity/work/data/3922799612#Topic/internet_marketing> ; # Internet marketing
   schema:about <http://id.loc.gov/authorities/classification/ZA4234> ;
   schema:about <http://experiment.worldcat.org/entity/work/data/3922799612#Topic/technology_religious_aspects> ; # Technology--Religious aspects
   schema:about <http://dewey.info/class/025.04/e23/> ;
   schema:about <http://experiment.worldcat.org/entity/work/data/3922799612#Topic/marketing_technological_innovations> ; # Marketing--Technological innovations
   schema:about <http://experiment.worldcat.org/entity/work/data/3922799612#Topic/information_science> ; # Information science
   schema:about <http://experiment.worldcat.org/entity/work/data/3922799612#Topic/information_science_sociological_aspects> ; # Information science--Sociological aspects
   schema:about <http://experiment.worldcat.org/entity/work/data/3922799612#Topic/artificial_intelligence> ; # Artificial intelligence
   schema:about <http://experiment.worldcat.org/entity/work/data/3922799612#Topic/internet_searching> ; # Internet searching
   schema:about <http://experiment.worldcat.org/entity/work/data/3922799612#CreativeWork/google> ; # Google.
   schema:about <http://experiment.worldcat.org/entity/work/data/3922799612#Topic/information_science_history> ; # Information science--History
   schema:bookFormat bgn:PrintBook ;
   schema:datePublished "2016" ;
   schema:description "Part I. The Gordian knot : To Google or not to Google / Newton Lee : A brief history of time: from research to product ; Form follows function ; Google doodles ; I'm feeling lucky ; Have fun and keep Googling ; Gatekeeper of information ; Censorship of information ; Information warfare and connecting the dots ; Information silos and prison of ideas ; Knowledge of good and evil ; Google's mantra: don't be evil ; Google for eduction ; The closing of the American mind ; The opening of the American mind ; Internet revolution and collective consciousness ; Alphabet slogan: do the right thing ; Philanthropy ; Moon landing and a little help from my friends ; Faith in God and trust in Google -- Google my religion: unraveling the Gordian knot of religious, moral, and political entanglement / Newton Lee : Book of Genesis and theory of relativity ; Information war and the blame game ; Infinite diversity in infinite combinations ; Questioning one's religion ; Religion and science ; Religious radicalization ; Children in war and peace ; Terrorism and Abrahamic religions ; Ten plagues of Egypt ; Xenophobia and Islamophobia ; Capital punishment and rehabilitation ; Nine familial rehabilitation ; War on drugs ; Forgiveness and humility ; Masks of God and moral standard ; Prostitution and gender discrimination ; Pornography, feminism, and technology ; Unmasking of God and enlightening humankind ; Separation of church and state ; Trinity of religions, arts, and sciences ; Death, resurrection, and future of religions ; And now for something completely different, or not -- Google versus death, to be, or not to be? / Newton Lee : Existential threats to humankind ; Can Google solve death? ; Biblical account of human lifespan ; Selfish versus selfless question of super longevity ; Precious commodity of time ; Negligible senescence and Princess Leia in Star Wars ; Rejuvenation and the curious case of Benjamin Button ; The man with the golden arm helped save 2 million babies ; The man who can't catch AIDS helped develop anti-viral drugs ; No mother should bury their child ; Big Data for "nowcasting" of epidemics ; Top 10 lists of health-related search queries ; Knowledge graph of health information ; CRISPR-Cas9 gene editing ; Human-animal chimeras ; 3D bioprinting of tissues and organs ; Cyborg: cybernetic implants and nanobot repairs ; Artificial intelligence and IBM Watson DeepQA ; Human-machine symbiosis and Google DeepMind -- Turing's imitation game and animal testing ; King Solomon's challenge and the trolley problem ; Artificial general intelligence and superintelligence ; Transhumanism and anti-death political candidates ; Google's D-wave quantum computer ; To be, or not to be, that is the question --"@en ;
   schema:description "Part VII. The transhumanist age : Transhumanism: the growing worldview / Natasha Vita-More ; Introduction ; Transhumanism ; Misinformation ; Social needs and the political in brief ; Emerging technologies ; Practical transhumanism -- Why I am a transhumanist / Dirk Bruere : Definition of transhumanism ; Childhood ; The human condition ; AI winters ; Transhumanist moment ; CRISPR and the designer baby ; Post human ; Ethics ; Politics -- The splintering and controversy of transhumanism / Emily Peed : The transhumanist movement ; Digital divide ; Humanity+ ; Evolving nature of transhumanist thought ; Sex and gender in transhumanism ; To the future and beyond! -- Our hopes and expectations for the next president / Robert Niewiadomski and Dennis Anderson : Presidential campaign ; Effective leadership ; Styles of leadership ; Plutocracy ; What is wrong with current leaderships ; Ideal leader -- The transhumanist platform and interview with 2016 U.S. Presidential candidate Zoltan Istvan / Newton Lee : Prologue : WWJD ; Who are the transhumanists? ; Who are not transhumanists? ; Transhumanism in American politics ; The transhumanist platform ; #1 Education: eliminate the digital divide, integrate liberal arts and technical education ; #2 Healthcare: eradicate diseases, improve quality of life ; #3 Employment: let robots do the work, start living your dreams ; #4 Public safety: improve guns, infrastructure, law and order ; #5 World peace and prosperity: apply quantum computer simulations ; An interview with 2016 Presidential candidate Zoltan Istvan ; Epilogue : The tower of Babel."@en ;
   schema:description "Part VI. Artificial general intelligence : Self-motivating computational system cognitive architecture: an introduction / David J. Kelley : Introduction to artificial general intelligence ; Understanding the problem ; Relationship with the standard concepts of cognitive architecture ; Emergent by design ; Independent core observer model (ICOM) working ; Unified AGI architecture ; Motivation of the core model and ICOM action Application biasing ; Personality, interests and desire development ; Summary -- Modeling emotions in a computational system / David J. Kelley : Introduction to emotional modeling ; Understanding the problem of emotional modeling ; The Plutchik model ; The Wilcox model ; The emotional comparative relationship ; Context assignments ; Computer mental illness ; Motivation of the core model ; Core context ; Personality, interests and desires of the ICOM system ; Free will as an illusion of complex contextual emotional value systems ; Plutchik versus Willcox ; Visualizing emotional modeling using Plutchik ; Summary -- Artificial general intelligence subjective experience / David J. Kelley : Introduction to mind and consciousness ; Order from chaos ; Data architecture ; Emergence from chaos ; Thought architecture and the phase threshold ; 'Context' thought processing ; Not like our own ; Conclusion --"@en ;
   schema:description "From Google search to self-driving cars to human longevity, is Alphabet creating a neoteric Garden of Eden or Bentham's Panopticon? Will King Solomon's challenge supersede the Turing test for artificial intelligence? Can transhumanism mitigate existential threats to humankind? These are some of the overarching questions in this book, which explores the impact of information awareness on humanity starting from the Book of Genesis to the Royal Library of Alexandria in the 3rd century BC to the modern day of Google Search, IBM Watson, and Wolfram."@en ;
   schema:description "Part IV. Tree of ennoblement : "How": the key to knowledge-building pedagogy success in supporting paradigm shifts for student growth and the 4Cs of future education / Sandra Lund-Diaz, Mireia Montane and Penelope Beery : Introduction ; A model for the 4Cs of future education ; Contextualization and personalized learning ; Promoting UNESCO's competency framework for teaching ; Conclusions -- Educational ergonomics and the future of the mind / Z.R. Tolan : Designing technology to fit the brain ; Digital technology ; Tailoring content to fit the student ; Component 1: the content ; Component 2: the student ; Maximizing human potential and the future of the mind -- An answer to a math problem / Lewis Watson : Measuring up in math ; Structure of math ; Education structure ; Individualized learning plans ; Automated learning systems -- XQ super schools: Bolder Super School Project / Andrew Donaldson : XQ super school ; Free and low cost education ; Critical thinking ; Skill repair ; Online education ; Motivation --"@en ;
   schema:description "Part V. We are the borg : Transfigurism: glimpse into a future of religion as exemplified by religious transhumanists / Lincoln Cannon : Future of religion and religions of the future ; Theology ; Epistemology ; Theodicy ; Eschatology ; Soteriology ; Conclusion -- Gene editing: a new hope! / Christoph Lahtz : Genetics ; CRISPR/Cas9 gene editing ; Cancer and disease treatments -- The future of driverless cars / Cyrus Shahabi : Navigation and optimization ; Solution to traffic congestion ; Privacy and security issues ; Traffic infrastructure -- Continuous penetration testing / Darren Manners : Penetration test ; Continuous penetration testing -- Autonomous vulnerability scanning and patching of binaries / Dennis Gamayunov, Mikhail Voronov and Newton Lee : DARPA Cyber Grand Challenge (CGC) ; Static, dynamic, and hybrid analysis for vulnerability scanning ; Intermediate representation (IR) ; Overview of open-source tools based on LLVM IR ; An algorithm for autonomous vulnerability scanning and patching of binaries ; Changes and new features for clang static analyzer ; Cyber Grand Challenge (CGC) examples ; CGC results and acknowledgments --"@en ;
   schema:description "Part III. A library to last forever : Wolfram/Alpha: a computational knowledge "search" engine / John B. Cassel : Introduction ; Against the grain: comparing Wolfram/Alpha's technology ; Direct differences: Wolfram/Alpha in comparison with Google ; Internal differences: Wolfram/Alpha in comparison with IBM's Watson ; Institutional differences: Wolfram/Alpha in comparison with Wikipedia ; Wolfram/Alpha's relationship with artificial intelligence ; How Wolfram/Alpha could happen: a social history ; The business context of Wolfram/Alpha ; An organization that made Wolfram/Alpha possible ; Forming the technology that forms us ; Partnerships: "help from our friends" ; What Wolfram/Alpha does, by example ; Example: food ; Example: automobiles ; Example: sports and games ; Example: places ; Example: relations ; Example: humor ; What Wolfram/Alpha cannot yet do ; The ongoing legacy ; New initiatives ; A language with reference to the world ; Finding the semantic meaning of unstructured data ; Summing up -- Toward seamless access: libraries from Alexandria through the digital age / Barret Havens and Jennifer Rosenfeld : Historical roots of library access ; Impact of the Gutenberg printing press ; Collocation and assignment indexing ; Floundering in a sea of information: the Web and information literacy ; Library 2.0 and the rise of next-generation library search interfaces ; Integrating the search process ; Search process: OpenURL resolvers ; Search process: Federated searching ; Search process: Web-scale discovery ; Integrating services: library consortia ; Integrating services: vendor partnerships ; Integrating services: cooperative reference services ; Integrating services: instant information for the end user -- Privileged information: the corporatization of information / Frances Eames Noland : Information literacy ; Privileged information ; Librarians ; Digital media ; Total information access ; Digital commons -- Communication and language in the age of digital transformation / Tiana Sinclair : The philosophy ; Information ; The unspeakable level ; Logic of paradox ; Artificial languages ; The Internet of the brain --"@en ;
   schema:description "Part II. Don't be evil; Making the world a better place : SEO in the age of digital transformation: what every business leader must know / Trond Lyngbø : Google has transformed business forever ; Google's impact on society ; Google: a trusted personal aide ; What gives Google such impact and importance? ; Google's past, present and future ; Google's on a mission: and it's just getting started ; Who wins in this fast-evolving scenario? -- Search engine optimization: getting to Google's first page / Frank Buddenbrock : Google's first page ; Search engine optimization (SEO) ; Keywords ; SEO ranking factors ; SEO done properly ; SEO case study -- 4 tips for writing outstanding SEO boosting content / Tina Courtney : The SEO game ; The audience comes first ; Backlink like you mean it ; Extra, extra, read all about it ; Visual voodoo -- Internet advertising and Google AdWords / Nicole Ciomek : The importance of Internet advertising ; Google AdWords ; AdWords ads: what Google is selling ; AdWords campaigns: the advertiser's structure ; Keywords: how ads are targeted ; Keyword organization ; Negative keywords ; Landing pages: clicking n ad is just the beginning ; Tracking conversions ; Quality scores: Google's invisible hand tilts the field ; Analysis and optimization: ongoing effort ; Beyond the basics ; Business marketing plan -- Google maps and Google local search / Nyagoslav Zhekov : A brief history of Google maps for business ; Google local business center (LBC) ; Google street view ; Google maps ; Google map maker ; Google reviews and Google places ; Google products for local businesses ; Google business dashboard with Google+ ; Google AdWords and AdWords Express ; Google tags ; Google business views ; Google business listings and business data ; Business data aggregators ; Business listings ; Business rankings in local search results ; Business citations ; Complexity of online business data ; Google map maker and maps spam ; Out of business? ; Google phone support ; Google map maker ; Anti-spam solutions ; Appendix : Business data providers for Google in selected countries -- Subtle new forms of Internet influence are putting democracy at risk world wide / Robert Epstein : Democracy ; Digital gerrymandering ; Facebook experiment ; Search engine manipulation effect (SEME) ; 2014 Lok Sabha election ; 2008 and 2012 presidential elections ; Power of Google -- Social media as a tool for information warfare / Aylin Manduric : Social media ; Information warfare ; Arab Spring --"@en ;
   schema:editor <http://experiment.worldcat.org/entity/work/data/3922799612#Person/lee_newton> ; # Newton Lee
   schema:exampleOfWork <http://worldcat.org/entity/work/id/3922799612> ;
   schema:genre "History"@en ;
   schema:inLanguage "en" ;
   schema:name "Google it : total information awareness"@en ;
   schema:productID "950953274" ;
   schema:workExample <http://worldcat.org/isbn/9781493964130> ;
   wdrs:describedby <http://www.worldcat.org/title/-/oclc/950953274> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/3922799612#Topic/artificial_intelligence> # Artificial intelligence
    a schema:Intangible ;
   schema:name "Artificial intelligence"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/3922799612#Topic/information_science> # Information science
    a schema:Intangible ;
   schema:name "Information science"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/3922799612#Topic/information_science_history> # Information science--History
    a schema:Intangible ;
   schema:name "Information science--History"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/3922799612#Topic/information_science_sociological_aspects> # Information science--Sociological aspects
    a schema:Intangible ;
   schema:name "Information science--Sociological aspects"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/3922799612#Topic/marketing_technological_innovations> # Marketing--Technological innovations
    a schema:Intangible ;
   schema:name "Marketing--Technological innovations"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/3922799612#Topic/technology_religious_aspects> # Technology--Religious aspects
    a schema:Intangible ;
   schema:name "Technology--Religious aspects"@en ;
    .

<http://worldcat.org/isbn/9781493964130>
    a schema:ProductModel ;
   schema:isbn "1493964135" ;
   schema:isbn "9781493964130" ;
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.