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Graduate to a great career : how smart students, new graduates and young professionals can launch brand you

Author: Catherine Kaputa
Publisher: Boston : Nicholas Brealey Publishing, 2016.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"This is the most important moment in your career. Branding guru Catherine Kaputa will show you how to get it right.In today's job market, competition is fierce. After college, many graduates fall back to earth with a bump and struggle to launch a career in their chosen field. Graduate to a Great Career guides you through the job search process and teaches you how to use the exciting ideas used by top brands to make
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Document Type: Book
All Authors / Contributors: Catherine Kaputa
ISBN: 9781857886405 1857886402
OCLC Number: 920453235
Description: ix, 263 pages : illustrations ; 23 cm
Contents: Welcome to the job hunt, twenty-first-century style --
What's your career destiny? --
Pitching yourself like a pro --
The winning 70-30 job hunt plan --
Leaving your mark with memorable marketing materials --
Acing the interview --
Creating a personal brand that's in demand --
Your career identity on the Internet and social media --
Who do you know? Who knows you? --
Closing the deal and launching your career.
Responsibility: Catherine Kaputa, what you need to know that you don't learn at college.

Abstract:

Learn how to launch a great career using secrets from top brands.  Read more...

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In today's highly competitive and challenging market for new graduates, you need to read this book today. -- William Arruda CEO, Reach Personal Branding and author of Ditch. Dare. Do! 3D Personal Read more...

 
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