Handbook for science public information officers (Book, 2015) [WorldCat.org]
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Handbook for science public information officers
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Handbook for science public information officers

Author: W Matthew Shipman
Publisher: Chicago : The University of Chicago Press, 2015
Series: Chicago guides to writing, editing, and publishing
Edition/Format:   Print book : EnglishView all editions and formats
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Genre/Form: Handbooks and manuals
Handbooks, manuals, etc
Guides, manuels, etc
Document Type: Book
All Authors / Contributors: W Matthew Shipman
ISBN: 9780226179322 022617932X 9780226179469 022617946X
OCLC Number: 1007982564
Description: 144 pages ; 23 cm
Contents: Why science PIOs matter (and communication 101) --
Finding stories and deciding what to write about --
Writing stories --
Pitching stories --
Illustrating stories with multimedia --
Getting scientists to tell their stories --
Telling the story yourself: social media and blogs --
Measuring your story's success: metrics --
Stories you don't want: crisis communications --
Conclusion: The science PIO commandments
Series Title: Chicago guides to writing, editing, and publishing
Responsibility: W. Matthew Shipman

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