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Genre/Form: | Handbooks and manuals Handbooks, manuals, etc Guides, manuels, etc |
---|---|
Document Type: | Book |
All Authors / Contributors: |
W Matthew Shipman |
ISBN: | 9780226179322 022617932X 9780226179469 022617946X |
OCLC Number: | 1007982564 |
Description: | 144 pages ; 23 cm |
Contents: | Why science PIOs matter (and communication 101) -- Finding stories and deciding what to write about -- Writing stories -- Pitching stories -- Illustrating stories with multimedia -- Getting scientists to tell their stories -- Telling the story yourself: social media and blogs -- Measuring your story's success: metrics -- Stories you don't want: crisis communications -- Conclusion: The science PIO commandments |
Series Title: | Chicago guides to writing, editing, and publishing |
Responsibility: | W. Matthew Shipman |
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Related Subjects:(12)
- Communication in science -- Handbooks, manuals, etc.
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