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Hospitality in Asia

Author: K S Chon
Publisher: London ; New York : Routledge, 2019.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
In a rapidly advancing era, a fresh look at the concept of hospitality from socio-cultural perspectives is needed. This book proposes that a new paradigm in hospitality has been developed in Asia due to its unique culture, social values and traditions. Based on Kaye Chon's extensive field research and experience teaching in hospitality over three decades, this book provides a historical review of the hospitality  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Chon, K. S.
Hospitality in Asia.
London ; New York : Routledge, 2019
(DLC) 2018035908
(OCoLC)1047576175
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: K S Chon
ISBN: 9780429760082 0429760086 9780429426148 0429426143 9780429760099 0429760094 9780429760075 0429760078
OCLC Number: 1084727384
Description: 1 online resource.
Contents: On the Asian paradigm --
On hospitality --
On Confucianism --
On leadership and management --
On innovation --
On fostering organisation culture --
On marketing --
On passion and drive --
Final thoughts.
Responsibility: by Kaye Chon.

Abstract:

In a rapidly advancing era, a fresh look at the concept of hospitality from socio-cultural perspectives is needed. This book proposes that a new paradigm in hospitality has been developed in Asia due to its unique culture, social values and traditions. Based on Kaye Chon's extensive field research and experience teaching in hospitality over three decades, this book provides a historical review of the hospitality industry. In order to continue the sustained growth of the hospitality industry and improve quality, it is vital for the industry to create new business models. A flexible approach should be adopted, using new, and different, ways to enhance business instead of traditional methods which may now be outdated. It is vital that new business models embrace innovation and,at thepresent time, this means finding ways to implement new technology. The eight chapters in the book are richly detailed with case studies and insights from the author's own experiences, providing cutting-edge perspectives on understanding a new paradigm of hospitality embraced in Asia. Written in an accessible style, this book will be valuable reading to students and practitioners who wish to further understand the rapidly developing hospitality and tourism industries in Asia. It will bea useful resource for those studying hospitality, tourism development, leisure studies, business studies management and the service industries.

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"In this book Hospitality in Asia: A New Paradigm, Kaye Chon takes a fresh new look at the fast developing hospitality industry through the framework of Asia's unique hospitality culture and Read more...

 
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