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E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/733755641 Title: How does advertising impact teen behavior? Author: Roman Espejo Publisher: Detroit : Greenhaven Press, ©2012. ISBN/ISSN: 9780737755787 0737755784 9780737755794 0737755792 OCLC:733755641

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How does advertising impact teen behavior?

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How does advertising impact teen behavior?

Author:	Roman Espejo
Publisher:	Detroit : Greenhaven Press, ©2012.
Series:	At issue., Teen issues.
Edition/Format:	Print book : EnglishView all editions and formats
Summary:	Presents opinions on the effects of advertising on teen behavior by focusing on online advertising and marketing for such items as cigarettes, alcohol, and fast food.
Rating:	(not yet rated) 0 with reviews - Be the first.
Subjects	Mass media and teenagers. Advertising. Teenagers -- Attitudes. View all subjects
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Genre/Form:	Nonfiction
Document Type:	Book
All Authors / Contributors:	Roman Espejo Find more information about:
ISBN:	9780737755787 0737755784 9780737755794 0737755792
OCLC Number:	733755641
Description:	102 pages ; 24 cm.
Contents:	Advertising promotes consumerism in children and teens / Victor C. Strasburger, Barbara J. Wilson, Amy B. Jordan -- Peers have the greatest influence on teens' buying behaviors / PriceWaterhouseCooper -- Advertising sexualizes children and youths / Diane E. Levin and Jean Kilbourne -- Tweens have become more aware of advertising and brands / Jayne O'Donnell -- Online advertising aggressively targets children and teens / Jeff Chester and Kathryn Montgomery -- Teens may not respond to online advertising / Mark Dolliver -- Text messaging can be an effective marketing tool to reach teens / Alana Semuels -- Alcohol advertising influences teen drinking / Nova Scotia Department of Health Promotion and Protection -- Alcohol advertising does not significantly influence teen drinking / STATS -- Smoking advertisements influences teen smoking / Robert A. Wascher -- Anti-smoking advertisements can reduce teen smoking / Michael Eriksen -- Fast food advertising is linked to rising childhood and teen obesity / American Psychological Association -- Fast food advertising is not linked to rising childhood and teen obesity / Gary Becker.
Series Title:	At issue., Teen issues.
Responsibility:	Roman Espejo, book editor.

Abstract:

Presents opinions on the effects of advertising on teen behavior by focusing on online advertising and marketing for such items as cigarettes, alcohol, and fast food.

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