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How we win : a guide to nonviolent direct action campaigning

Author: George Lakey
Publisher: Brooklyn, NY : Melville House, [2018]
Edition/Format:   Print book : English : First editionView all editions and formats
Summary:
"Today's new direct action campaigns require a new, down-to-earth guide to effective campaigning. George Lakey's How We Win is that timely guide. The Women's March of January 21, 2017, was estimated at four million people - the largest assembly of activist protest in U.S. history. Many of those assembled were in the streets for the first time, or returning after a period of inactivity. Lakey, a lifelong activist,  Read more...
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Genre/Form: Nonfiction
Additional Physical Format: Online version:
Lakey, George, author.
How we win
Brooklyn : Melville House, [2018]
(DLC) 2018052748
Document Type: Book
All Authors / Contributors: George Lakey
ISBN: 9781612197531 1612197531
OCLC Number: 1060599736
Description: xv, 221 pages ; 21 cm
Contents: Introduction: Why this book now? --
Getting started --
Direct action campaigns: hidden in plain sight --
Campaigning in an atmosphere of political polarization and volatility --
Using campaigns to play offense --
Tackling oppression to free up our power, a dialogue with Daniel Hunter --
Designing the campaign --
Choosing the campaign's focus --
Inventing a new campaign --
Analyzing the target and power dynamics --
Strategy tools for getting from here to there --
Cultivating allies and winning over neutrals --
The initial action phase --
Assembling teams to organize actions, a dialogue with Ryan Leitner --
The launch --
Action logic and the wonderful world of tactics, a dialogue with Daniel Hunter --
Empowerment through action roles, affinity groups, and participant guidelines --
Going for it --
Growing leadership for a growing campaign, a dialogue with Eileen Flanagan --
Direct education for direct action. --
Meeting attacks on your campaign --
Diversity of tactics and property destruction --
How campaigns change the world --
Taking steps toward unity --
How campaigns become a strong movement --
Using a vision to create a movement of movements
Responsibility: George Lakey.

Abstract:

"Today's new direct action campaigns require a new, down-to-earth guide to effective campaigning. George Lakey's How We Win is that timely guide. The Women's March of January 21, 2017, was estimated at four million people - the largest assembly of activist protest in U.S. history. Many of those assembled were in the streets for the first time, or returning after a period of inactivity. Lakey, a lifelong activist, helps us understand our political moment (extreme polarization, ripe for political change), teaches us how to plan a campaign to overcome that polarization, demonstrates how to launch these ideas into action, and shows us how to grow and sustain our movements. This is what democracy looks like"--

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