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The implications of advertising personalization for firms, consumers, and ad platforms

Author: Thomas Walter Frick
Publisher: Rotterdam Erasmus Institute of Management (ERIM) [2018]
Dissertation: Dissertation Erasmus University Rotterdam 2018
Series: Erasmus Research Institute of Management.; ERIM Ph. D. series research in management
Edition/Format:  Thesis/dissertation : Thesis/dissertation : eBook  Computer File : EnglishView all editions and formats
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Genre/Form: Hochschulschrift
Material Type: Thesis/dissertation, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Thomas Walter Frick
ISBN: 9789058925220 9058925226
OCLC Number: 1163603820
Language Note: Sprache der Zusammenfassung: Niederländisch
Description: 1 Online-Ressource (circa 198 Seiten) Illustrationen
Series Title: Erasmus Research Institute of Management.; ERIM Ph. D. series research in management
Responsibility: by Thomas Walter Frick

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