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The influence of polls on television news coverage of presidential campaigns

Author: Vincent M Fitzgerald
Publisher: Lanham : Lexington Books, [2018]
Series: Lexington studies in political communication.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"This book is a comprehensive content analysis of the use of polls by the three major television network newscasts during presidential general election campaigns from 1968 to 2016. It documents the dramatic increase of polls and the decline in coverage of substantive issues and the candidates' policy positions over that time"--
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Additional Physical Format: Online version:
Fitzgerald, Vincent M., author.
Influence of polls on television news coverage of presidential campaigns
Lanham : Lexington Books, [2018]
(DLC) 2018050466
Document Type: Book
All Authors / Contributors: Vincent M Fitzgerald
ISBN: 9781498542326 1498542328 9781498542333 1498542336
OCLC Number: 1030610188
Description: xv, 159 pages ; 24 cm.
Contents: Polls, campaigns, and television --
The rise of polls --
Campaigns as sport --
Being used by the polls --
Polls, issues, and news coverage --
Driving the campaign coverage.
Series Title: Lexington studies in political communication.
Responsibility: Vincent M. Fitzgerald.

Abstract:

This book is a comprehensive content analysis of the use of polls by the three major television network newscasts during presidential general election campaigns from 1968 to 2016. It documents the  Read more...

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Vincent M. Fitzgerald has produced a strong indictment of the misuse of polls by television news-a crime against informed civic discourse that has been going on for decades. His compelling new book, Read more...

 
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