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Intercultural Service Encounters : Cross-cultural Interactions and Service Quality

Author: Piyush Sharma
Publisher: Cham, Switzerland : Palgrave Macmillan, [2019] ©2019
Series: Palgrave pivot.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
"This book investigates intercultural service encounters (ICSEs) in light of the rapidly globalizing world economy, examining the extant literature on the topic and identifying areas which require further exploration. With a focus on intercultural communication and competence, the author analyses diverse conceptual frameworks, providing theoretical models and practical initiatives for those working within the  Read more...
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Genre/Form: Electronic books
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Piyush Sharma
ISBN: 9783319919416 3319919415
OCLC Number: 1041152491
Description: 1 online resource.
Contents: 1. Introduction --
2. Literature Review and Theoretical Background --
3. Intercultural Service Encounters --
4. Research Directions and Implications.
Series Title: Palgrave pivot.
Responsibility: Piyush Sharma.

Abstract:

This book investigates intercultural service encounters (ICSEs) in light of the rapidly globalizing world economy, examining the extant literature on the topic and identifying areas which require  Read more...

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