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Internationale Marken- und Produktpositionierung im High-End-Luxussegment : Eine empirische Analyse der High Net Worth Individuals am Beispiel der Marke Maybach (Daimler AG).

Author: Corinna Basler
Publisher: Göttingen : Cuvillier Verlag, 2010.
Edition/Format:   eBook : Document : GermanView all editions and formats
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Basler, Corinna.
Internationale Marken- und Produktpositionierung im High-End-Luxussegment : Eine empirische Analyse der High Net Worth Individuals am Beispiel der Marke Maybach (Daimler AG).
Göttingen : Cuvillier Verlag, ©2010
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Corinna Basler
ISBN: 9783736935204 373693520X
OCLC Number: 1003266263
Description: 1 online resource (284 pages)
Contents: Pages:1 to 25; Pages:26 to 50; Pages:51 to 75; Pages:76 to 100; Pages:101 to 125; Pages:126 to 150; Pages:151 to 175; Pages:176 to 200; Pages:201 to 225; Pages:226 to 250; Pages:251 to 275; Pages:276 to 284.

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