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Introduction to enterprise : a systems approach

Author: Paul Kircher; Richard O Mason
Publisher: Los Angeles : Melville Pub. Co., [1975]
Series: Melville series on management, accounting, and information systems.
Edition/Format:   Print book : EnglishView all editions and formats
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Additional Physical Format: Online version:
Kircher, Paul, 1915-
Introduction to enterprise.
Los Angeles : Melville Pub. Co., [1975]
(OCoLC)1019823830
Document Type: Book
All Authors / Contributors: Paul Kircher; Richard O Mason
ISBN: 0471481254 9780471481256
OCLC Number: 1121163
Notes: Includes index.
Description: xix, 473 pages : illustrations ; 24 cm.
Contents: Pt.1. Enterprise purpose and environment. The purpose of enterprise ; Systems of enterprise ; History of enterprise concepts and practices ; Disciplines ; Law --
Pt.2. Management and organization. Decisions ; Information ; Accounting and statistics ; Organization ; Planning, control, review --
Pt.3. Output. Marketing ; Advertising and public relations ; Distribution, retailing, wholesaling, transportation, packaging ; Location, urban planning, land --
Pt.4. Process. Production ; Building, equipment, automation ; Office management, insurance, research and development ; Administration --
Pt.5. Input. Finance ; Purchasing ; Personnel ; Information systems and computers --
Pt.6. Future trends. Education for enterprise ; Quality of life, ethics.
Series Title: Melville series on management, accounting, and information systems.
Responsibility: Paul Kircher, Richard O. Mason.

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