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An introduction to tourism

Author: Leonard J Lickorish; Carson L Jenkins
Publisher: Oxford ; New York : Butterworth-Heinemann, 1997.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

Serving as a guide to the tourism industry, this title provides a comprehensive introduction to various facets of tourism including: the history of tourism; factors influencing the tourism industry;  Read more...

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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Leonard J Lickorish; Carson L Jenkins
ISBN: 0750619562 9780750619561
OCLC Number: 36488665
Description: xii, 244 pages : illustrations ; 25 cm
Contents: The nature and characteristics of the tourism industry --
How tourism developed --
the history --
The measurement of tourism --
Factors influencing demand for tourism --
Economic impacts of tourism --
Social and cultural aspects of tourism --
Tourism and the environment --
Tourism trades --
Marketing --
Tourism policy, planning and development --
The role of government --
Tourism in developing countries --
Tourism by world region --
Future trends.
Responsibility: Leonard J. Lickorish, Carson L. Jenkins.
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"An extremely useful introduction of the subject by two eminent writers. There is a useful means of examples to illustrate theory."Visiting Professor, Reading University'Since few hospitality, Read more...

 
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