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JB Osborne Discusses Misconceptions of Branding

Author: Infobase,; Prendismo, LLC (Firm)
Publisher: [Place of publication not identified] : Prendismo, LLC, New York, N.Y. : Distributed by Infobase, [2014] 2018. ©2014
Series: JB Osborne: A Case Study on Branding.
Edition/Format:   eVideo : Clipart/images/graphics : English
Summary:
JB Osborne is the founder and CEO of Red Antler, where he works with clients on brand positioning, user experience, business strategy and marketing. In this clip, he talks about misconceptions of branding.
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Details

Genre/Form: Internet videos
Material Type: Clipart/images/graphics, Internet resource, Videorecording
Document Type: Internet Resource, Computer File, Visual material
All Authors / Contributors: Infobase,; Prendismo, LLC (Firm)
OCLC Number: 1108514823
Language Note: Closed-captioned.
Notes: Originally released by Prendismo, LLC, 2014.
Streaming video file encoded with permission for digital streaming by Infobase on October 01, 2018.
Description: 1 online resource (1 video file (8 min., 1 sec)) : sound, color.
Contents: JB Osborne Discusses Misconceptions of Branding (8:01);
Series Title: JB Osborne: A Case Study on Branding.
Responsibility: Prendismo, LLC.

Abstract:

JB Osborne is the founder and CEO of Red Antler, where he works with clients on brand positioning, user experience, business strategy and marketing. In this clip, he talks about misconceptions of branding.

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