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Key marketing metrics : the 50+ metrics every manager needs to know

Author: Paul W Farris; et al
Edition/Format:   Print book : English : 2nd editionView all editions and formats
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Document Type: Book
All Authors / Contributors: Paul W Farris; et al
ISBN: 9781292212470 1292212470
OCLC Number: 1006498912
Description: 1 vol. (XIV-422 p.) : ill. ; 24 cm.
Responsibility: Paul W. Farris ... [et al.].

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