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The law firm associate's guide to personal marketing and selling skills

Author: Catherine Alman MacDonagh; Beth Marie Cuzzone
Publisher: Chicago, IL : American Bar Association, ©2007.
Edition/Format:   Print book : English : 1st edView all editions and formats
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Catherine Alman MacDonagh; Beth Marie Cuzzone
ISBN: 9781590318300 1590318307 9781590318331 1590318331
OCLC Number: 129959280
Notes: Includes index.
Description: xv, 127 pages : illustrations ; 23 cm + 1 CD-ROM (4 3/4 in.) + trainer's manual
Contents: Creating your plan --
Communicating your plan --
Getting to know your target market: the power of a network --
Visibility: speaking, events, and publishing --
Before a meeting --
At the meeting --
Asking for business and setting expectations --
Keeping your client and cross-selling --
Plan (again) --
Best practices in one minute.
Responsibility: by Catherine Alman MacDonagh and Beth Marie Cuzzone.
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