Liderazgo de marca (Book, 2005) [WorldCat.org]
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Liderazgo de marca

Author: David A Aaker; Roberto M Alvarez del Blanco; Erich Joachimsthaler
Publisher: Barcelona : Deusto, 2005.
Edition/Format:   Print book : SpanishView all editions and formats
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Document Type: Book
All Authors / Contributors: David A Aaker; Roberto M Alvarez del Blanco; Erich Joachimsthaler
ISBN: 8423422887 9788423422883
OCLC Number: 1097719852
Notes: Traducción de: Brand leadership.
Description: 384 pages : il., fot. ; 23 cm
Responsibility: David A. Aaker, Erich Joachimsthaler ; versión española de Roberto M. Alvarez del Blanco.

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