skip to content
Macmillan dictionary of marketing & advertising Preview this item
ClosePreview this item
Checking...

Macmillan dictionary of marketing & advertising

Author: Michael John Baker
Publisher: London : Macmillan, 1990.
Series: Macmillan reference books.
Edition/Format:   Print book : English : 2nd edView all editions and formats
Summary:

Every trade and profession has its own special language and jargon and marketing and advertising are no exception. This dictionary explains terms which may come into use every day and may be useful  Read more...

Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Document Type: Book
All Authors / Contributors: Michael John Baker
ISBN: 0333516044 9780333516041 0333516052 9780333516058 0893973718 9780893973711
OCLC Number: 21230591
Description: viii, 271 pages : illustrations ; 24 cm
Series Title: Macmillan reference books.
Other Titles: Macmillan dictionary of marketing and advertising
Dictionary of marketing & advertising
Dictionary of marketing and advertising
Responsibility: Michael J. Baker.

Reviews

User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.

Similar Items

Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/21230591> # Macmillan dictionary of marketing & advertising
    a schema:CreativeWork, schema:Book ;
    library:oclcnum "21230591" ;
    library:placeOfPublication <http://id.loc.gov/vocabulary/countries/enk> ;
    library:placeOfPublication <http://dbpedia.org/resource/London> ; # London
    schema:about <http://dewey.info/class/658.8/e20/> ;
    schema:about <http://experiment.worldcat.org/entity/work/data/7369743#Thing/marketing> ; # Marketing
    schema:about <http://experiment.worldcat.org/entity/work/data/7369743#Topic/marketing> ; # Marketing
    schema:about <http://experiment.worldcat.org/entity/work/data/7369743#Topic/reclame> ; # Reclame
    schema:about <http://experiment.worldcat.org/entity/work/data/7369743#Topic/worterbuch> ; # Wörterbuch
    schema:about <http://id.worldcat.org/fast/1010167> ; # Marketing
    schema:alternateName "Macmillan dictionary of marketing and advertising" ;
    schema:alternateName "Dictionary of marketing and advertising" ;
    schema:alternateName "Dictionary of marketing & advertising" ;
    schema:bookEdition "2nd ed." ;
    schema:bookFormat bgn:PrintBook ;
    schema:creator <http://viaf.org/viaf/81468047> ; # Michael John Baker
    schema:datePublished "1990" ;
    schema:exampleOfWork <http://worldcat.org/entity/work/id/7369743> ;
    schema:inLanguage "en" ;
    schema:isPartOf <http://experiment.worldcat.org/entity/work/data/7369743#Series/macmillan_reference_books> ; # Macmillan reference books.
    schema:name "Macmillan dictionary of marketing & advertising"@en ;
    schema:productID "21230591" ;
    schema:publication <http://www.worldcat.org/title/-/oclc/21230591#PublicationEvent/london_macmillan_1990> ;
    schema:publisher <http://experiment.worldcat.org/entity/work/data/7369743#Agent/macmillan> ; # Macmillan
    schema:workExample <http://worldcat.org/isbn/9780333516058> ;
    schema:workExample <http://worldcat.org/isbn/9780333516041> ;
    schema:workExample <http://worldcat.org/isbn/9780893973711> ;
    umbel:isLike <http://bnb.data.bl.uk/id/resource/GB9015467> ;
    wdrs:describedby <http://www.worldcat.org/title/-/oclc/21230591> ;
    .


Related Entities

<http://dbpedia.org/resource/London> # London
    a schema:Place ;
    schema:name "London" ;
    .

<http://experiment.worldcat.org/entity/work/data/7369743#Series/macmillan_reference_books> # Macmillan reference books.
    a bgn:PublicationSeries ;
    schema:hasPart <http://www.worldcat.org/oclc/21230591> ; # Macmillan dictionary of marketing & advertising
    schema:name "Macmillan reference books." ;
    schema:name "Macmillan reference books" ;
    .

<http://id.worldcat.org/fast/1010167> # Marketing
    a schema:Intangible ;
    schema:name "Marketing"@en ;
    .

<http://viaf.org/viaf/81468047> # Michael John Baker
    a schema:Person ;
    schema:familyName "Baker" ;
    schema:givenName "Michael John" ;
    schema:name "Michael John Baker" ;
    .

<http://worldcat.org/isbn/9780333516041>
    a schema:ProductModel ;
    schema:isbn "0333516044" ;
    schema:isbn "9780333516041" ;
    .

<http://worldcat.org/isbn/9780333516058>
    a schema:ProductModel ;
    schema:isbn "0333516052" ;
    schema:isbn "9780333516058" ;
    .

<http://worldcat.org/isbn/9780893973711>
    a schema:ProductModel ;
    schema:isbn "0893973718" ;
    schema:isbn "9780893973711" ;
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.