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Marketing research

Author: David Johnston Luck; Ronald S Rubin
Publisher: Englewood Cliffs, NJ : Prentice-Hall, ©1987.
Edition/Format:   Print book : English : 7th edView all editions and formats
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Genre/Form: manuel
Document Type: Book
All Authors / Contributors: David Johnston Luck; Ronald S Rubin
ISBN: 0135578280 9780135578285 0135583969 9780135583968
OCLC Number: 14359392
Notes: Revised edition of: Marketing research / David J. Luck [and others]. 6th ed. c1982.
Description: xvii, 683 pages : illustrations ; 25 cm
Other Titles: Marketing research.
Responsibility: David J. Luck, Ronald S. Rubin.

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