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Marketing

Author: Roger A Kerin
Publisher: London : McGraw Hill/Irwin, ©2006.
Series: McGraw-Hill/Irwin series in marketing
Edition/Format:   Computer file : CD for computer : English : 8th edView all editions and formats
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Document Type: Computer File
All Authors / Contributors: Roger A Kerin
ISBN: 0071116087 9780071116084
OCLC Number: 796039803
Description: 733 pages + CD-ROM.
Series Title: McGraw-Hill/Irwin series in marketing
Responsibility: Roger A. Kerin [and others].

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