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Media planning : a practical guide

Author: Jim Surmanek
Publisher: Lincolnwood, Ill., U.S.A. : Crain Books, 1985.
Edition/Format:   Print book : EnglishView all editions and formats
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Document Type: Book
All Authors / Contributors: Jim Surmanek
ISBN: 0844230464 9780844230467
OCLC Number: 12864506
Notes: "Glossary/index": pages 156-165.
Description: xv, 165 pages : illustrations ; 23 cm
Responsibility: Jim Surmanek.

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