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Merchandise buying and management

Author: John Donnellan
Publisher: New York : Fairchild Publications, ©2007.
Edition/Format:   Print book : English : 3rd edView all editions and formats
Summary:
This edition covers the most current information on merchandising and retailing. The material is presented within the context of a contemporary retail environment.
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Document Type: Book
All Authors / Contributors: John Donnellan
ISBN: 9781563675218 1563675218
OCLC Number: 137753860
Description: xx, 490 pages : illustrations ; 24 cm
Contents: pt. 1. The structure of the retail industry --
1. Retail merchandising --
The marketing channel --
Streamlining distribution --
Vertical integration --
Retail organizational structures --
The separation of buying and selling --
Line and staff functions --
Retail merchandising --
Corporate and field functions --
Corporate-level merchandising functions --
Store-level merchandising functions --
Qualifications for merchandising positions --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
2. Retailing formats --
Department and specialty stores --
The status of department stores --
Hard-to-classify stores --
Discounting --
Types of discounters --
Other retailing formats --
Franchises and lease departments --
Dying breeds --
Nonstore retailers --
Direct selling --
Catalog retailing --
Electronic retailing --
Online retailing --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
3. Retail locations --
Unplanned shopping districts --
Planned shopping centers --
Strips and malls --
Other types of shopping centers --
Survival of the fittest --
The mix of stores in a shopping center --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
4. Retail growth and expansion --
Centralization --
The advantages of centralization --
Retail ownership --
Chains and conglomerates --
Retail growth and expansion --
Acquisitions --
Diversification --
Opportunities for small stores --
Bankruptcy --
International retailing --
Foreign growth opportunities --
Foreign expansion strategies --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
5. Communicating with consumers --
Retailers and their customers --
Market segmentation --
Micromerchandising --
Other types of segmentation --
Communicating with customers --
Sales promotion --
Types of retail advertising --
Personal selling --
Loyalty programs and database retailing --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net. pt. 2. The development and distribution of consumer products --
6. Fashion merchandising --
Fashion and trends --
Trends --
The fashion life cycle --
Fads and classics --
The trickle theories --
The basic-fashion continuum --
Transforming basics into fashion --
Fashion influence --
The fashion industry --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
7. Brands and private labels --
Branded merchandise --
Brand positioning --
Brand-driven purchases --
Brands and retail stores --
Brand extension and licensing --
Private labels --
Positioning private labels --
The pros and cons of private labels --
Private labels as brands --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
8. Merchandise resources --
Manufacturers --
Direct sales forces --
Manufacturers' sales representatives --
Wholesalers --Imports --
The downside of imports --
Markets --
Trade shows --
Trade show sponsors --
Resident buying offices --
Types of buying offices --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net. pt. 3. The financial aspects of merchandising --
9. Measures of productivity --
Productivity --
Turnover --
Computing turnover --
High versus low turnover --
Why high turnover is more desirable than low turnover --
Turnover by category of merchandise --
Stock-to-sales ratios --
Stock-to-sales ratio variations --
Sales per square foot --
Space allocation --
Space management --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
Solving problems --
10. Merchandising accounting --
Cash flow --
Balance sheets --
Financial ratios --
Income statements --
Income statement components --
Component percentages --
Gross margin return on investment (GMROI) --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
Solving problems --
Using Excel --
11. Inventory valuation --
Inventory values --
Overage and shortage --
Physical inventory --
The fiscal impact of shortage --
Shortage control --
Point-of-sale systems --
LIFO and FIFO --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
Solving problems --
Using Excel. pt. 4. Pricing, planning, and purchasing retail inventories --
12. Retail pricing --
Markup --
Types of markup --
Markdowns --
Types of markdowns --
Clearance merchandise --
Slow sellers --
Maintained markup --
Tactical price changes --
Managing markdowns --
Establishing an initial markup --
Factors that drive initial markup --
Calculating an initial markup percentage --
Computing an initial retail price --
Promotional pricing --
Everyday low pricing --
Deceptive pricing --
Resale price maintenance --
Pricing : a science and an art --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
Solving problems --
Using Excel --
13. Planning sales and inventory --
Types of plans --
The 4-5-4 planning calendar --
Planning structures --
Planning sales --
Planning inventory --
Open to buy --
Assortment planning --
Trends in planning --
Planning information --
Other information sources --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
Solving problems --
Using Excel --
Dolan's Department Store --
A history of Dolan's Department Store --
The Dolan's project --
Dolan's appendix A --
Dolan's appendix B --
Dolan's appendix C --
14. Purchase terms --
Purchase orders --
Discounts --
Dating --
Computing discounts --
The long-term impact of discounts --
Transportation --
Transportation terms --
Transportation arrangements --
Distribution centers --
Vendor partnerships --
Floor-ready merchandise --
Markdown allowances --
Promotional support --
Electronic data interchange --
The vendor matrix --
Vendor relations --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
Solving problems --
Using Excel. pt. 5. Merchandise control and presentation --
15. Merchandising controls and report analysis --
Control standards --
Deviations --
Control objectivity --
Control intervals --
Control levels --
Reports --
Exception reports --
Report formats and analysis --
Turnover report --
Annual review of merchandising statistics --
Stock-to-sales ratio report --
Inventory position and sales --
Sales and stock-to-sales ratios --
Vendor sales report --
Sales by category --
Style status report --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
Solving problems --
Using Excel --
16. Store layout and merchandise presentation --
Store planning and design --
Visual merchandising --
Layout --
Manny's Men's Shop --
Fixtures --
Vendor fixtures --
Merchandise presentation --
Signs --
Summary points --
Key terms and concepts --
Thinking about it --
Teaming up --
Searching the Net --
Glossary --
Endnotes --
Company index --
Subject index.
Other Titles: Merchandise buying & management
Responsibility: John Donnellan.

Abstract:

Covers information on merchandising and retailing. This book contains material that is presented within the context of a contemporary retail environment. It includes a PowerPoint[registered]  Read more...

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