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Music festivals in the UK. Beyond the carnivalesque

Author: Chris Anderton
Publisher: Andover : Routledge Ltd. 2018.
Series: Ashgate popular and folk music series.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
The outdoor music festival market has developed and commercialised significantly since the mid-1990s, and is now a mainstream part of the British summertime leisure experience. The overall number of outdoor music festivals staged in the UK doubled between 2005 and 2011 to reach a peak of over 500 events. UK Music (2016) estimates that the sector attracts over 3.7 million attendances each year, and that music tourism  Read more...
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Genre/Form: Criticism, interpretation, etc
Electronic books
Additional Physical Format: Print version:
(OCoLC)1035752214
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Chris Anderton
ISBN: 9781317091950 1317091957 9781315596792 1315596792
OCLC Number: 1046068042
Description: 1 online resource.
Contents: Cover; Title; Copyright; Dedication; Contents; List of figures; Acknowledgements; Abbreviations and acronyms; Introduction; 1 Contextualising outdoor music festivals in the UK; Music festivals: a countercultural narrative; Music festivals and the countercultural carnivalesque; Other histories of the music festival in the UK; Conclusion; 2 The proliferation, professionalisation and mainstreaming of outdoor music festivals; Proliferation, diversification and volatility; Market structure and issues; Mainstreaming; Conclusion; 3 Branded landscapes: sponsorship, marketing and mediation The 'brand matrix'Commercial sponsorship; Music festival sponsorship strategies; Festival audiences and critiques of branding and sponsorship; Conclusion; 4 Always the same, yet always different: music festivals as cyclic places; Liminality and the outdoor music festival; Cyclic place; Music festivals, Britishness and the rural; Conclusion; 5 The social life of music festivals: audiences and atmosphere; Motivations; Sociality; Atmosphere; Conclusion; Conclusion; Bibliography; Index
Series Title: Ashgate popular and folk music series.
Responsibility: Chris Anderton.

Abstract:

The outdoor music festival market has developed and commercialised significantly since the mid-1990s, and is now a mainstream part of the British summertime leisure experience. The overall number of outdoor music festivals staged in the UK doubled between 2005 and 2011 to reach a peak of over 500 events. UK Music (2016) estimates that the sector attracts over 3.7 million attendances each year, and that music tourism as a whole sustains nearly 40,000 full time jobs. Music Festivals in the UK is the first extended investigation into this commercialised rock and pop festival sector, and examines events of all sizes: from mega-events such as Glastonbury Festival, V Festival and the Reading and Leeds Festivals to `boutique' events with maximum attendances as small as 250. In the past, research into festivals has typically focused either on their carnivalesque heritage or on developing managerial tools for the field of Events Management. Anderton moves beyond such perspectives to propose new ways of understanding and theorising the cultural, social and geographic importance of outdoor music festivals. He argues that changes in the sector since the mid-1990s, such as professionalisation, corporatisation, mediatisation, regulatory control, and sponsorship/branding, should not necessarily be regarded as a process of transgressive 'alternative culture' being co-opted by commercial concerns; instead, such changes represent a reconfiguration of the sector in line with changes in society, and a broadening of the forms and meanings that may be associated with outdoor music events.

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