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Nabisco, discrete-choice analysis, and working remotely. Preview this item
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Nabisco, discrete-choice analysis, and working remotely.

Author: Randell Mauricio; Eva Kovacs
Publisher: Chicago, IL : American Marketing Association, 2014.
Series: AMA-TV.
Edition/Format:   eVideo : Clipart/images/graphics : English
Summary:
This episode of AMA TV discusses the virtues of snacks and not going to work. First Nabisco launches an Oreo cookie life-hack campaign, then AMA finds out just how often the average worker telecommutes.
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Genre/Form: Internet videos
Nonfiction television programs
Material Type: Clipart/images/graphics, Internet resource, Videorecording
Document Type: Internet Resource, Computer File, Visual material
All Authors / Contributors: Randell Mauricio; Eva Kovacs
ISBN: 9781473986398 1473986397
OCLC Number: 1001671642
Language Note: Closed-captions in English.
Performer(s): Presenters, Randell Mauricio, Eva Kovacs.
Target Audience: Specialized.
Description: 1 online resource (1 video file (4 min., 39 sec.)) : sound, colour
Series Title: AMA-TV.

Abstract:

This episode of AMA TV discusses the virtues of snacks and not going to work. First Nabisco launches an Oreo cookie life-hack campaign, then AMA finds out just how often the average worker telecommutes.

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